Agenda

Artificial intelligence is transforming how nonprofits can create communications by automating drafting and refining processes. In this hands-on session, we'll explore how to use ChatGPT to accelerate and enhance your nonprofit's outreach. We'll work on creating prompts and examples for quickly drafting emails, web and social media content, and other communication strategies with an authentic nonprofit voice. We will refine messaging for different audiences and purposes. We will also work on personalizing outreach while maintaining brand voice and tone. Attendees will receive customizable handouts and resources to apply these techniques. You'll leave able to immediately improve productivity and quality of communications.

In our hour working together, you'll do hands-on testing of your own website or one you care about. You’ll gain new skills and knowledge you can immediately put to use. This session moves beyond lists of things to consider and gives you direct experience assessing your own website’s accessibility.

You’ll quickly come to appreciate the wide range of ways people use computers and your own role in making sure we build websites that are accessible and welcoming. You don’t need advanced technical knowledge to do these tests, just a willingness to learn and do the work.

Attendees will get time to do their own tests — bring your laptop — and time to collaborate with and support fellow attendees. (No laptop? No problem. Come and you can still participate.)

You'll learn how to do multiple tests and why each test is important. The presentation will also include a number of free tools and resources you can use to continue testing as soon as you walk out the door.

Attendees should bring:

A laptop or tablet with a keyboard, if you have one. If you don’t have one, please still come. We’ll pair up people who don’t have one.

Your organization’s website or one you care about.

As wonderful as process automation can be, there is such a thing as too much of a good thing. In fact, too many workflows can turn a well-oiled machine into a veritable dumpster fire. Attempting to automate all of the things is a common urge, but sometimes the risks outweigh the rewards, and the opportunity cost demands you get choosey.

Join us to laugh, cry, and cringe as we tell cautionary tales about technology gone wrong. Along the way, we’ll talk about how to avoid each pitfall while extolling the virtues of DIY to defend your organization from automation gone awry. After all, we can learn more from our epic failures than from our set-it-and-forget-it successes.

With the advent of Big Data and the exponential growth of artificial intelligence technology, concerns around data ethics have been top of mind for anyone working in the field of data science. While much of the conversation has centered around data collection and use by major corporations, these concerns should also be considered within smaller organizations. Data ethics are vital for nonprofit organizations like COMPASS Youth Collaborative that collect, store, and manage clients’ personal data. Protection, privacy, and security of data are especially concerning for our organization because we serve an already marginalized and vulnerable population.

This presentation will consider the more nuanced risks associated with data protection, privacy, and security. We will identify a) what information may be sensitive beyond protected health information and personally identifiable information, b) what populations may be at greater risk of data misuse, and c) what proactive measures organizations can undertake to protect data. We will discuss the potential risks/benefits of AI technology and other forms of data sharing. Finally, we will discuss the importance of providing transparency while upholding ethical data policies.

Join 1% for the Planet Business Operations experts and former NSA hackers from RipRap Security to dig into cyber incidents and how to prepare your organization before it gets hacked. In this talk, the presenters will:

- Highlight best practices for how to reduce the impact of cyber security attacks through cyber incident preparation activities.

- Share real-world stories about nonprofits getting hacked and what it takes to successfully recover from attacks.

“Data is our bread and butter,” says Shomik Sarkar, Senior Officer, Business Intelligence and Analytics at the Pew Charitable Trusts. But the Pew path to becoming data-driven with decision-making didn’t happen overnight.

Whether you’re just starting out, or looking where to go next, hear directly from Pew Charitable Trusts as they discuss why they decided to launch an analytics program at their organizations, how they earned buy-in with stakeholders, plus the hurdles they encountered along the way — and their ultimate aims for getting a full understanding of their data and supporters.

You’ll also hear from Civis Analytics on best practices, ways to leverage data in the nonprofit space, and how to craft your own roadmap for your digital transformation — no matter where you’re at on the way.

While good intentioned, many companies make critical errors in designing technology product donation programs for nonprofits. These programs waste both the time, energy, and resources of nonprofits and technology companies alike.

In this session, Tim Sarrantonio will lead a panel that will outline how Chicago-based company Neon One created a new way to think about technology donations.

Many older, large nonprofits have tailored their outreach to older white audiences over the time they have been active. Increasingly organizations have come to recognize the moral hazards and strategic risks in focusing their efforts on white audiences.

At Audubon, we have worked to disaggregate our email engagement data by race and other demographics to understand the level of bias inherent in our outreach strategies and are working on strategies to mitigate that effect so we can recruit and engage an audience that is more representative of the general population.

Social media is an inexpensive and accessible platform for raising funds and engaging donors. Research shows that in multiple regions of the world more people say social media inspires them to donate than email, websites, print, or TV ads, and it’s quickly becoming the dominant channel that people turn to for breaking news in a time of crisis.

Whether your goal is to respond to a current crisis or raise money for your cause, it’s important to leverage the right tools and best practices that can help you during (and after) your fundraising campaign.

During this session, you’ll learn how to fundraise on social media through real examples of successful campaigns from Plan International Canada, and learn about the tools that will help you drive more impactful results.

Key takeaways include how to:

- Build long-term community and strengthen support on social.

- Set up effective fundraising campaigns on social.

- Encourage one-time and recurring donations.

- Coordinate your organic and paid social tactics.

- Measure the impact of your social efforts with proper tracking and analytics.

Picture this: Your organization is using very old tech, with lots of manual workarounds. Nothing is integrated, and sometimes you swear you can hear your constituent relationship management system groaning under the weight of 70 years of supporter records. Leadership has agreed that you need better technology, and you’ve been waiting patiently for funding. And one magical day — it finally happens. You’ve got the budget and the green light to change it all. It’s really happening!

Projects like this are a lot of work. Planning your massive tech overhaul, finding the right partners and systems, and making more decisions than you’ve ever made. All on top of your main job responsibilities.

Join us for a fun and fresh take on managing giant, multi-year, high-visibility nonprofit tech projects — and how to make it through with aplomb. Maybe you’re tossing it all out and starting over, or maybe you’ve got a six-figure website redesign project coming up. We’ll review ways to keep yourself organized and talk through tips for managing vendors, monitoring budgets, and keeping your team on track.

Used carefully and skillfully, artificial intelligence has the potential to save you thousands of hours of rote, time-consuming work. Many nonprofits are adopting the newest wave of AI tools to assist with content creation tasks. Some believe that the tools will solve their problems, instantly and painlessly. (It won’t.) Some organizations are jumping in early; others will wait.

But one thing is clear: As AI becomes embedded in everyday technology tools that nonprofits are using everyday, having a formalized ethical use policy and guidelines will become necessary so no harm is done to end-users, whether staff, donors, or program users.

These tools pose many ethical dilemmas as they can amplify biases to marginalized communities due to the nature of their training data sets and algorithms. They can also provide inaccurate information, raise privacy concerns, and infringe on intellectual property rights. Additionally, there are reputational risks if the AI content or product isn’t properly supervised or vetted. And, perhaps most importantly, the tools should never be a cheap replacement for staff. Ethical AI use requires formal guidelines and training for all staff.

At 23NTC, Dr. Lauren Hopkins facilitated a workshop titled “Teaching technology skills in a multi-generational workplace.” Through the 24TNC session, “Strengthening organizational culture through intergenerational communication,” Dr. Hopkins and Dr. Carla Torrence will guide all participants through a deeper dive.

As a group, we will:

1. Discuss common communication challenges in the workplace.
2. Share a strategy to strengthen intergenerational conversations.
3. Practice implementing the new approach.

By the end of the session, participants will create a plan that aims to enhance organizational culture and improve their confidence in communicating effectively with individuals of different generations.

Email marketing continues to be a cornerstone of effective communication and customer engagement. However, the success of your email campaigns often hinges on one critical element: the call to action, or CTA. A compelling CTA can be the difference between a reader simply swiping past your email or taking an action that leads to conversions or deeper engagement.

Join us as we delve into the art and science of crafting CTAs that not only capture attention but also drive results. Our discussion begins with an overview of core principles that underpin effective CTAs, including placement, design, and the psychology of persuasion.

You will also learn how to leverage analytics to assess the impact of your CTAs, identify areas for improvement, and refine your strategies for better outcomes.

This session will include interactive learning activities to support each of the learning outcomes and will conclude with a live question and answer with the audience.

Whether you are a seasoned marketer or just embarking on your email marketing journey, this presentation offers invaluable insights and actionable takeaways for all levels of expertise.

NGOs are faced with a mountain of challenges when it comes to getting a 360-degree view of their impact, from collecting the data in the field to aggregating program/project data regionally and globally to reporting back to funders. Now more than ever, NGOs are engaging with technology partners to create a single source of truth, implementing monitoring, evaluation, and learning (MEL) solutions to break down data silos and generate impact insights for all.

We will look at the 5 levels of a MEL data flow & discuss the needs, desires, and challenges at each level:

1. Point of service: Capturing intake, surveys, attendance, visits

2. Local offices: Monitoring participants, cohorts, services, programs

3. National/regional offices: Managing projects, indicators, work plans, results

4. Headquarters: Planning and monitoring programs and projects, accountability, reporting, analytics

5. External sharing: Funder reporting, websites, International Aid Transparency Initiative reporting, business intelligence

The NTEN Cleveland tech club has had a whirlwind activity since the club relaunched in 2022. Join our irganizers, Matt, Gina, and Ricardo, as they share what Cleveland has been up to, and how they've been building up engagement with unique programs and wide-ranging ideas to show that technology is a wide ecosystem.

Does your nonprofit collect personal information or potentially sensitive data from clients or staff? Are you aware of recent legislation making it more important than ever to protect your data and your systems?

Join us for an educational foray into new data privacy laws and best practices that are currently impacting nonprofit organizations.

In this session you'll learn about:

• Fundamental principles of data privacy.
• How privacy legislation impacts your nonprofit organization.
• Common data privacy and ethics questions when establishing a data management program.
• How cybersecurity and data privacy go hand in hand.

Technical debt is a problem that can have significant impacts for any organization. It is the implicit business cost incurred when businesses don’t fix problems that will affect them in the future. Longer the technical debts are allowed to accrue, the costlier and harder it becomes to fix it.

A good metaphor for technical debt is financial debt: Just like financial debt, tech debt accrues interest over time and becomes more expensive to pay off the longer it is unaddressed.

For nonprofits, constituent relationship management platforms, or CRMs, can serve critical organizational imperatives including managing program workflows, streamlining processes to provide better donor, client, partner and prospect user experiences as well as being the database of record serving up institutional intelligence on fundraising, programs, services and clients.

Learn how to nurture your organization's CRM through critical stages of its lifecycle. From idea to launch to having a continually evolving and improving piece of critical technology; this session shares tips and tricks for continual CRM success in your organization.

This conference workshop will equip nonprofit leaders and team members with the tools and strategies needed to successfully select, implement, and support technology tools within their organizations. Participants will learn best practices for selecting tools that meet their organization's specific needs, as well as strategies for managing change and increasing user adoption across all levels. Through interactive discussions and specific examples, participants will leave the workshop with a clear understanding of how to lead successful technology implementation and adoption within their nonprofits.

Implementing a new technology or software can be tricky at any organization, but especially so in the nonprofit world where many employees and volunteers are not technically inclined. Systemic issues such as low training budgets, staff/volunteer relations and historic access to technology all impact how your constituents will react to new systems.

This session will cover specific ways to engage constituents, accommodate their disparate needs, and make an action plan for onboarding. We’ll also discuss how to talk about emerging technologies such as artificial intelligence with people who are not early adopters (and who may be concerned about their job security after implementation.)

Participants wanting to get the most out of this session should:

-Have an understanding of how new systems are implemented in their department or organization

-Be familiar with the technical capabilities of their constituents

-Know what issues or concerns arose last time their organization adopted new technology

For the purposes of this session “new technology” includes any changes to existing software as well as wholesale implementation of a new system.

Development and communications is an unstoppable force for creating a magnetic brand that attracts top-dollar donors to your cause. In this session, you’ll learn how to harness the power of collaboration between development and communications teams to turbocharge your reach on traditional media, social media, and email to attract new major donors and crush revenue goals.

Powerhouse duo Shannon Bowen and Emily DiFrisco will show how they broke down silos working together at the Center for Environmental Health where they mobilized teams to expand the organization’s social media footprint to 100,000+ followers, earned monthly placements in top-tier media outlets, attracted new major donors, and raised more than 1 million dollars above their annual goal in just one year.

This session will provide actionable tips for how to build strong collaborations across departments and co-lead projects that bring success to both team’s goals. Good tech, clear communication, and transparent goals foster successful collaborations. Learn how to eliminate competition and increase creative synergy to position your organization as a thought leader–and watch high-net worth donors flock to your nonprofit.

Thanks to brain imaging technology and the explosion of neuroscience, we know eight times more about how the human brain actually works than we did just thirty years ago. And you know what? A lot of planned giving best practice runs contrary to how donors actually think, feel and decide.

This session offers you the chance to acquire the most up-to-date knowledge available about why people make gifts in their will – and more importantly, how you can persuade them to do so.

We will look at research on who makes a gift in their will, why they do this and how COVID–19 created a new type of legacy donor. Then we’ll then dig into eight core concepts that will allow you to tap into the legacy parts of your donor’s brain.

From your website and email to digital and integrated campaigns, this session will give you the foundational legacy theory and show you real life examples of legacy persuasion in individual giving, mass marketing fundraising programs. You'll also get a chance to practice some of what you learn.

It is difficult to escape conversations about AI today, and nonprofit leaders know there's both challenges and opportunities that need thoughtful consideration as they look to adopt these new tools. Most nonprofits continue to experience multiple pressures of increased demand for their programs and services along with challenging economic dynamics, giving staff little space for directing strategic conversations and getting up to speed on new technologies at the same time. NTEN, Project Evident, and Institute for the Future have partnered to create an AI framework that supports all those working to build an equitable world consider what is necessary for their missions, roles, and community when adopting or integrating AI in that work. After the contributions and insights from a diverse community committee, we are ready to test the framework with you. Join us to learn more about this new framework and start using it in your organization.

Overwhelmed by the amount of tasks your team has to get done each week? Stuck in a meeting marathon/cycle/loop that you can't seem to get out of? Struggling to best structure your team in a way that embraces each staffer's unique potential?

Designed for program and department leaders, this session will provide participants with simple tools to evaluate and optimize the way their team works to maximize work-life balance, wellness, and productivity. Covering the key operational and infrastructural elements of a team — namely, staffing, roles and responsibilities, meetings, and communications and reporting channels — participants will be taught to audit their current approach to these elements, and provided with operational best practices as well as an outline for a practical Team Ways of Working Guide where they can store and standardize their operating procedures.

Selecting new software is a daunting process!

Whether you are selecting a donor management system, program management tool, communications software, accounting software, or a product that does any combination of these things, there are bound to be a lot of questions. What makes one different from another? Do they really work as easily as it seems? What will I be giving up? How much will the new software impact our daily work? When should I start?

In this session, we will present three specific recommendations to help you get started. Our goal is to help you assess the proper balance of functionality, cost, and complexity for your organization. The principles we’ll review apply to any software product, and to any large or small organization.

This will be an all encompassing 30-minute session to open up the minds of nonprofits to consider their cybersecurity more seriously.

This session is to introduce them to ethical hacking (penetration testing), windows hardening and social engineering.

We will be sharing common threats, how to educate and keep staff aware, and a practical roadmap to establishing a secure fort.

Have you asked for IT help while walking through the hallways? Did that request go unfulfilled make you feel frustrated in pursuit of your mission. Well implementing a IT helpdesk system can change that. From a Help desk system you can get real time metrics on the technology issues happening in your organization. And this could be a great gateway to encourage your other operations teams such as human resources and facilities to make the move to more metric based adoption.

This is a case study about taking small and medium sized organizations into an IT helpdesk

system. Allow for metrics based decisions of

● Where to place IT offices in the agency,

● When to hire my IT staff

● When to reduce consultant relationships and bring more systems in house

● To see the warning signs of upcoming tech failures

● How to create a documented knowledge center without heavy lifting

From “OK, Boomer” to avocado toast to TikTok dances, the differences in culture and lifestyle across generations have never been more apparent — and in the nonprofit world, those differences extend to giving preferences as well.

This session will discuss the traits of the various generations that make up current nonprofit audiences —including the Silent Generation, Baby Boomers, Generation X, Oregon Trail Millennials, Zillennials, and Generation Z— to create a persona for each. From there, we’ll explore organic and paid tactics to reach, engage, and convert each generation where they are, highlighting real-world nonprofit case studies along the way.

When investing in artificial intelligence, it can be challenging to find the most responsible path forward. What are the key risks that you should mitigate? How do you protect your core values and still enable your organization to benefit from AI?

An investment in AI governance makes these project-level questions much simpler to address. Governance refers to the set of processes and policies that allow your organization to actively understand and minimize its risk profile.

In this session, please join AEM Corporation's AI practice lead to discuss potential governance approaches for evaluating new AI projects, tracking their implementation, and reporting on key metrics. As there is no universal approach to AI governance, this session will cover several options and considerations around their potential adoption.

Constantly feel like you’re reacting when you’d rather be proactive? Recently realized that if your work is to have any strategic direction that…you’ll have to come up with it yourself?

Team meetings and one-on-ones with a manager are useful for operating effectively, no matter your job function. The opportunity to have a sounding board is useful at every level. Peers and mentors and communities of practice are great resources. But when it comes to setting your goals for the year, developing the roadmap, and evaluating progress, sometimes, there’s no one but you.

How can we make our strategic work a practice and create structure around it? Treat it like a meeting with a colleague, manager, or partner. In this session, I'll share different types of meetings translated to a team of one and how I have used the practice in different ways for different contexts, both as an employee and as an independent consultant. You’ll come away with a plan for the types of meetings you’d like to have and how you’d like to use them.

Artificial intelligence tools are already being used by many organizations to brainstorm ideas, find efficiencies, and explore new ways of working. Of course, what’s generated is never perfect, needs to be checked/referenced, and sometimes falls short of what we had hoped, but what it can do with your existing content can both save you time and get your social media content to shine in ways you simply haven’t yet had the chance or resources to do yet.

This session will offer practical insights that you can apply directly to your nonprofit’s social media presence to enhance outputs, increase engagement, and drive impact. From exploring AI-powered marketing tools that extend your messaging while staying on brand, to utilizing copy to easily produce campaigns, we will walk you through the latest trends and developments in AI and social media. Tools with AI capabilities that we’ll explore include Jasper, Canva, Lumen5, and Sprout Social (to name a few).

Join us as we unpack how your organization can leverage the power of AI and social media to create more meaningful connections, foster community engagement, and provide you with the support you need to amplify your cause in the digital world.

DKIM, DMARC, SPF...what?!? In this era of email saturated by spam and getting more complicated every day by artificial intelligence, how can nonprofits ensure that their email messages continue to reach audiences? In this session, we'll discuss the evolving challenges of email deliverability and provide concrete steps towards overcoming these challenges.

Creating viral video content is hard — but optimizing it across platforms doesn’t have to be. From TikTok to Reels to Threads, the pressure is on for teams to be everywhere all at once. How can the same video be optimized for different audiences, and how can we make multi-platform video production manageable for smaller digital teams? In this session, members of Human Rights Watch’s media team will discuss how they build and optimize content for individual social media platforms, using platform-specific requirements and user preferences to inform best practices. We’ll discuss the different rules for individual platforms, and we’ll share examples of how a cross-platform approach has led to heightened engagement and growth on HRW’s social media channels. Attendees will leave equipped with the tools to replicate this multi-platform approach within their own organizations.

As the post-pandemic workforce evolves, we’re on track to having fewer people in the workplace than in previous periods while the need the work nonprofits do has never been greater. And as technology plays a bigger role in our work, nonprofits of the future will need to be even more efficient and effective and do even more with fewer resources. Simply put: There will be more to do and fewer people to do it. The organizations that thrive will be the ones that are more efficient, effective, and impactful. This requires skillfully embracing new technology like artificial intelligence, cultivating a culture of continuous learning, and rethinking workflows that impact everything, including how we create work plans, onboard new staff, and curate institutional knowledge. Join us to learn how to future-proof your nonprofit with the latest practical apps, tools, and tactics that can help you and your organization work more effectively now and in the future!

Join us for an engaging workshop that delves into the crucial topic of identifying and addressing racism, bias, and discrimination in CRM (constituent relationship management) software implementations. In this workshop, participants will explore the potential pitfalls and challenges that can arise in CRM systems, and learn strategies to ensure inclusivity and fairness throughout the implementation process. Through thought-provoking discussions, case studies, and interactive exercises, attendees will gain the knowledge and tools to create CRM solutions that promote diversity, equity, and inclusion.

This session would provide a brief introduction to a no-code tool (Coda, similar to Notion) that can be used to create trackers, project management tools, resource libraries and more. Solutions like Coda help create one source of truth, remove double- and triple-entering of data, and can dramatically speed up operations, all implementable without knowing a line of code and without an expensive custom solution.

The session would include:

- What is no-code

- Why this tool

- Example: turning 3 spreadsheets, a Trello board, and a Google Doc into a single Coda doc

- Other use cases

- How to get started

- Potential pain points and trade-offs of no-code to be aware of

In 2020 and 2021, World Food Program USA’s digital fundraising program raised $25.39 million. Over the next two years, the marketing and development teams took small actions together to raise $59.55 million, focusing on ad targeting and content.

By shifting display and native ad targeting to focus on relevant news websites, from March 2022 to September 2023, we raised over $1 million compared to $9,000 the past 2 years combined.

In 2021, we stopped centering WFP and donors as the savior and focused stories on the communities we serve. Past content featured crying children with calls-to-action like “Save Her” to entice donors. Now, we portray children and adults as multi-faceted human beings to avoid perpetuating stereotypes.

We also made changes to our mobile donation page content to boost conversion rates from 4.11% to 4.71%. These tests focused on tone/length and mobile responsiveness, and generated $663,000 in incremental revenue this year.

Lastly, to improve donor cultivation, we changed our follow-up messaging to lessen the number of appeals, incorporating more cultivation emails and seeing a 23% increase in revenue.

With a simple idea and a bias toward action, anyone can effect big changes.

Many nonprofits do not have the benefit of having a dedicated human resources team. If your organization falls into this category, it does not mean that you can't still be intentional about equity and diversity in your hiring practices! In this session, we will home in on the top changes that smaller nonprofits can make in their hiring process to ensure that it is respectful, inclusive, and successful. From tough questions to ask yourself up front, to writing the job description, to framing out the steps of your interview process and onboarding, this session will detail how to execute a search to be proud of - and one that finds your next best team member!

Artificial intelligence is here, but where do you and your organization stand on using it?

Nearly a year into the "Age of AI," its expected benefits remain more of promise than reality for much of the nonprofit sector. Despite ongoing talk of responsible AI, many concerns, such as bias, representation, and copyright, remain unresolved.

'AI Hesitation' may be holding back nonprofit professionals and organizations unsure about the future. Is this hesitancy allowing major tech companies like Google, Facebook, and Microsoft to dictate the future of AI? How can we pave a path for broader AI adoption?

In this participatory, practical workshop, we aim to gather views, experiences, and concerns about using AI from attendees in a live shared Google Doc to paint the picture of our collective and diverse stance on AI adoption — the roadblocks we face, and our aspirations for moving forward. Together, we will discuss AI hesitation, and possible paths to unblock your nonprofit's journey.

Participants will gain hands-on experience using generative AI tools to summarize our collective insights and help chart the way forward. The resources generated during this workshop will be shared with the participants.

Join us for a deep dive into the world of employee experience and motivation. We'll show you how understanding your team's needs can boost retention, make everyone feel valued, and encourage diverse voices.

At the core of our talk, we strongly believe that putting people first is a smart move. When you make an effort to understand what your team wants and what drives them, it pays off big time. Think better staff retention, employee satisfaction, and career advancement, that feeling of being part of something, and a bunch of folks who are super excited and motivated to be at work.

Let's create a workplace where everyone thrives together!

What happens when we espouse values of equity, diversity and inclusion but still engage in practices that perpetuate inequity, discrimination and harm?

White supremacy culture is real and it's really damaging. We need to create emotional capacity to navigate a culture in parallel with our values, and the boundaries in order to be able to succeed in it. Whilst we might believe in values of restorative justice, antiracism, and emotional intelligence, we're not practicing them. Because no matter how intentional we are, it's easy to fall back into old habits. Especially when we're not really sure what white supremacy culture actually is.

Join a space where community members are able to explore challenging conversations and identify shared experience. Leveraging works by artists and storytellers, participants will dive into conversations around day to day characteristics of white supremacy culture, gaining greater understanding of how to support and nurture intersectional understanding in collective spaces.

The five-day, 40+ hour work week that the U.S. has had for nearly a century prevents working people from getting involved in our communities, caring for family or even enjoying life outside of the office. When we work too much to fulfill these fundamental human needs, we burn out. Burnout is on the rise worldwide, and it has been shown to result in higher turnover as well as lower job performance and disengagement in the workplace. But that’s not all. It also harms our health. It increases the risk of cardiac disease, anxiety, depression, sleep problems and immune system suppression.

We have seen the toll that it can — and we took action.

Learn from three leaders of businesses who transitioned their companies into a 32-hour, four-day work week. You will hear how they did it, what they learned along the way, and recommendations to help your own company make the switch.

Data governance is the cornerstone of a healthy technology ecosystem. In this session, we will…hey, wake up!! Okay, we’ll admit it: talking about data governance isn’t always the most thrilling topic. But it doesn’t have to be that way! You can make data governance meetings and discussions interesting, fun, and productive. (Really!) You’ll hear from Sara O’Hare, Vice President of Advanced Operations about how Parkinson’s Foundation built a thriving cross-departmental data governance team. You’ll also hear from Maureen Wallbeoff and Raise HECK how they coach their clients to run efficient and enjoyable meetings.

The latest generation of generative artificial intelligence has unleashed a torrent of potential new capacity, as well as bewildering hype. In 2023, Cooperative Impact Lab empowered a cohort of innovative progressive campaigning organizations to propose, test, evaluate and share various practical and helpful utilizations of generative AI that offer progressive campaigns in the US and abroad a genuine strategic advantage.

Through this Experimentation Cohort, we bridged the gap between the small cadre of bleeding edge technologists who can best tap the growing capacities of generative AI, and the campaign leaders with the deepest understanding of their own programmatic needs, pain points, and risk profiles. We believe putting the campaigners in the driver's seat for devising, running and evaluating these experiments is the fastest and most strategic way to find high-impact, low-risk practical applications of this new tech.

In this panel, we will share case-studies from our findings about most effective uses of generative AI for electoral organizing (both c3 and c4 uses), and feature organizations and core-partners from our program to share about their experiences.

Laptops are encouraged for this session. If you don’t have one, you can work with a buddy.

Every penny of a nonprofit’s marketing budget counts. So, how can we make choices that will drive the most impact? The answer is good, clean, robust data. In theory, many people at your organization likely know this is true. But in practicality, it’s not easy to collect, visualize, and use data across various marketing channels. In this session, we’ll share a reporting process that allows marketing teams to collect and leverage detailed data to make informed marketing decisions that align with their goals and mission.

By the end of this session, your wheels will be turning on how you can refresh your organization’s reporting and analysis structure using free tools such as Google Sheets and Looker Studio (formerly known as Google Data Studio). No more wasted time and budget, no more shots in the dark. Join us to become the well-informed marketer we know you can be and drive more impact for your organization!

Part 1: Workshop

Build a Collaborative Dashboard

Part 2: Case Study

How Media Cause Leverages Data to Drive Impact for Uncommon Schools

ChatGPT offers nonprofits the capability to enhance their communication strategies efficiently. This session will delve into the basics of the newest hot topic: Prompt Engineering. We will unpack how to leverage ChatGPT to draft, refine, and expedite your organization's communications. By unpacking real-world examples and engaging in hands-on demonstrations, participants will explore how to harness the power of artificial intelligence for clearer, more compelling messages that resonate with their target audience. By the end of the session, attendees will have a foundational understanding of how to use prompt engineering and generative AI tools like GPT, Claude, and Midjourney for communications, grant writing, social media, and more!

1. Overview of the community-centered fundraising model

2. Why Safe Horizon chose to implement this model, and describe what our messaging and communications was like for many decades before his transformation

3. Show of hands around the session - who uses this model, and who uses a donor centered approach

4. Some examples of the changes we implemented and examples (we used to list donor names in annual report, we do not any longer. Our website used to say $25 can do X, and $50 can do Y - we do not do this any longer)

5. I will gather examples of changes made from other organizations

6. Then in workshop style - will present a few examples of current organization communications and ask the room to do a workshop of how they could recommend restating this in a community-centered Way

7. Ask the audience for some input to solicit one or two examples from the room /virutal space to include with the examples I will have queued up in advance.

Is your legacy program newer and you don’t have enough internal prospects to drive it? Or maybe you have a mature legacy marketing program, and you need to keep the pipeline full?

No matter why you’re looking for new prospects, this is the session to help you find them, capture them, and cultivate them!

In this super-practical, sample-packed session, we’ll explore the complete prospect journey, starting with clever audience targeting (including modeling from your very own file) right through messaging, qualifying a lead and designing donor journeys so you see how it all fits together for planned giving.

We’ll talk about developing creative that stands out, using best-practice legacy language and design techniques, and realistic budgets. We’ll also unpack the key performance indicators you can use to measure your legacy successes.

Best of all, this session will be packed with real case studies from the Ontario SPCA and share insights from digital legacy campaigns with at least 3 other Canadian charities. This additional mix of charities, causes, and legacy program maturity will help you see it all in action.

What liberatory futures do you want for your community? And what role does technology play in advancing (or restricting) that vision? Technical systems, while harboring immense potential, often inadvertently perpetuate harm. As we stand at the crossroads of innovation and ethics, it's crucial to question: How can the principles of liberation guide the creation and deployment of data-driven tools and strategies?

Central to our exploration will be the intertwining of abolitionist thought with data, design, and technology, with a focus on how a geographic information system might facilitate equity-driven strategies. Attendees will engage in insightful conversations exploring the intricacies of designing place-based tech solutions that prioritize collective care. For nonprofit professionals, this discussion promises to be more than theoretical — it’s a practical guide to aligning one's values with actionable strategies.

Attendees will leave equipped with actionable insights on centering their personal and professional work around liberatory values and grounded by place. This session is tailored for those committed to molding a tech landscape that is ethical, responsible, and aligned with the ethos of liberation.

In the age of artificial intelligence, building trust and ensuring safety online is even more critical. How do organizations get started with digital transformation, learn what steps to take to advance their digital maturity, and confidently and responsibly advance their online communications and cloud-based operations?

This session, offered by TechSoup with Public Internet Registry, will share resources and best practices for responsible use of the internet, which is focused on enhancing trust and safety online, and ensuring human connection, while maximizing the positive benefits of generative AI. Responsible use of the internet means applying ethical principles of transparency, fairness, and respect to data use, handling, and sharing that affects people’s lives.

Organizations need a responsible AI strategy: Participants will be inspired to do research on meaningful AI to advance their mission, to keep humans in control of AI, and to build a governance structure to manage AI. They will also learn how to adopt digital transformation services, from a free online assessment to a security and trust-enhancing ".org" domain for their website, and how to integrate these with their AI strategy.

Do you have projects on your plate? Big things on the horizon, or a lot of small-but-crucial ones? Get a head start with project management tools.

Understanding and engaging your stakeholders, defining your goals and resources, getting the most out of your meetings, and documenting changes during your projects: These are all crucial, challenging responsibilities for anyone managing a project or just trying to get stuff done. Luckily, you don’t have to start from scratch.

This session will present five tools you need to get started, run effectively, and finish strong in any project for your org. You’ll get templates you can use right away, with details and examples of how to get the most out of each one.

What do you do when your organization is stuck in the past, understaffed, unclear of its purpose, and riddled with outdated technology? Where do you even begin?

This session will pull from case study and lived experience of stepping into organizations with tiny teams and limited resources, with the task of rebuilding and moving forward. We will talk through a plan to get started: how to assess, prioritize, ensure all voices are heard, gain buy-in, and take action.

Are you a CEO, but not a techie? Come and learn about non-technical questions and security pillars to understand the health of your security program. We will describe six pillars of a solid cyber security program in non-technical terms. Leaders attending this course will leave with the knowledge to collaborate with their CISO (chief information security officer or head of security) about each of the pillars without any security training.

Everyone is talking about artificial intelligence. Many of us are ready to try out new tools to be more efficient. How do you ensure that you won't lose the human element?

This session explores practical ways to integrate AI into your communications

- The need to map out your current processes before adding AI tools

- How to add AI to your communications processes

- Examples of use cases of how to use AI

As organizations continue to grapple with resource limitations and the ever-present need to optimize resources, the use of artificial intelligence in data analysis and use emerges as a compelling solution. This session aims to discuss the myriad of ways AI can be harnessed to navigate these constraints while fostering efficient processes within your organization. We will explore various facets of AI in data analysis and suggestions for use, while we discuss the need to tread cautiously on this path. The second part of our session will pivot to the critical discussion of pitfalls and limitations of AI. Attendees will gain an understanding of the ethical, privacy, and security considerations that come into play when deploying AI in data analysis. Conclusively, this session will conclude with a roadmap for harnessing AI's potential while minimizing risks. Join us in this enlightening sessions as we navigate the exciting intersection of artificial intelligence, data analysis, and resource optimization.

Recurring donors, monthly givers, sustainers — whatever you call them, they're a vital part of fundraising strategy. But they don't stick around forever. In this session we will go through some simple steps you can take to analyze retention and attrition rates in your cohorts of monthly donors. It's important to know how many months you can expect to keep the average donor around. But it's even more important to know whether your attrition rate is accelerating or decelerating over time. Do your current sustainers drop off after a few months on average, while previously they would stick around for a year or more? That's probably a trend you should be aware of! Let's dive into the data.

Ensuring your digital ecosystem (website, CRM and email) is inclusive and accessible to all is not just important allyship work, but also a strategic advantage. In this session you will learn how data and audience insights can work together to reach all your key audiences effectively while nurturing a culture of diversity and inclusion. 

In 2017, Equal Rights Advocates initiated a process to make their messaging more inclusive, prioritizing women of color and the LGBTQ+ communities they serve through their work. We will discuss how ERA successfully made that transition with both external communications and internal cultural shifts. Covering how analytics informs content evaluation and strategy, we’ll

 share real-life examples of how organizations can gain a clear picture of their audiences from dashboards and reporting and use these insights to address biases and center diverse and intersecting identities. 

With our practical strategies rooted in inclusive design, you will gain a deeper understanding of how to understand your audience’s preferences and motivations, foster inclusion, and drive meaningful engagement with your cause.

This workshop is designed for nonprofit leaders and staff seeking to reimagine leadership where operations — technology, finance, human resources, and so on — are integral to organizational strategy and planning, not just assets for execution. Session participants will learn to assess their current organizational strategies, explore tools and techniques to create or update inclusive planning processes, and brainstorm tips to ensure everyone who needs to be at the table is there from the beginning. Finally, participants will examine ways to evaluate plan implementation and refine future strategy.

Change happens. In this candid conversation, hear lessons and perspectives from leaders and managers who have recently navigated transitions from their role — whether temporarily or altogether.

More than 230 data brokers share the personally-identifiable information of 99% of Americans. That widespread availability of employee PII costs nonprofits. PII availability increases the effectiveness of a phishing attack, which can cost an organization $4 million on average. Personal information enhances brute-force credential attacks and social engineering alike. And, as AI takes on more engineering and analytical tasks, spear-phishing, smishing, and whaling attacks - all of which require PII - will only become more sophisticated. What does that mean for our systems, our budgets and fundraising, and our work?

In this session, we’ll discuss how to approach the issue of employee PII, and help you think through how you might launch or enhance your existing cybersecurity programs to include an emphasis on PII and your team. Specifically, we’ll workshop:

• How to fortify your networks and your team against the latest social engineering.
• Scrubbing personal information, how you know what works and what doesn’t.
• And what threat intelligence is, how it applies, and which vendors are real and which may be snake oil.

Digital advertising campaigns on platforms including Facebook, Instagram, LinkedIn, Google, and Microsoft Ads are increasingly susceptible to various forms of low-value traffic. Some of the most common forms of low-value traffic include bots (non-human visitors), spam (accidental or otherwise non-qualified clicks), and fraud (nefarious traffic from competitors and platforms trying to inflate their own click data). With the rise of AI-based bots, cyber-attacks, and other forms of digital fraud, we must also protect our websites from bots that can cause real financial and reputational harm to our organizations.

Regardless of the source of nefarious traffic, these visitors are not on your site to enjoy your content, engage with your calls to action, or convert into actual users for your products, services, or programs. But, there are solutions to this challenge. In this session, we will explore:

• The sources and causes of bot, spam, and fraud traffic
• Examples and scenarios of bot traffic leading to advertising waste, cyber-attacks, fundraising fraud, and other use cases relevant to nonprofits
• Free ways to identify bot or fraud traffic using Google Analytics
• Paid tools to segment and block these traffic sources
• Alternative strategies that avoid paying these advertising for low-quality traffic

Your advertising dollars and technical infrastructure are critical, finite resources. Join this session to learn how to preserve and maximize your advertising and marketing budgets and protect your website against disruptions from bots and other cyber attacks.

Globally, disinformation is surging, especially on social media, impacting democracy, governments, and civil society. It is strategically deployed. Disinformation is spreading fear about vaccinations, stoking tensions, fostering chaos, and eroding trust in institutions and individuals. People everywhere and especially team members of impact organizations have a responsibility to stop disinformation rather than spread it.

In this breakout session, following the success of TechSoup Global Network's online learning space for digital activists, HiveMind, speakers will share best practices for identifying and countering disinformation. They'll use examples from HiveMind for those affected by disinformation related to the war in Ukraine. They’ll showcase how the World Health Organization is combatting health misinformation through influencer networks and social media strategies that debunk misinformation on health topics from immunizations to breast cancer. Hootsuite will share how to identify and respond to misinformation on social, including social listening and rapid information dissemination tactics.

How quickly can you identify a stock photo versus one taken from a phone? Probably in under a second, thanks to the brain's awesome ability to build pattern recognition.

As artificial intelligence becomes increasingly ubiquitous in our lives, our collective intelligence around identifying generative AI is currently being built up, so what may seem unique to you will look blatantly AI-generated to this evolving audience. The result: your nonprofit could destroy its relationships.

This isn't a session meant to scare you off from using AI in your fundraising but rather to help you understand how to use these tools effectively while maintaining your organization's authenticity. We'll dive into the potential of AI prompt engineering and share how to leverage it in your mission-driven work effectively. Whether you're looking to enhance storytelling, generate compelling content, or drive engagement, this session will equip you with the knowledge and tools to unlock the power of AI in making a positive impact. We want to take you on a walk through the AI supermarket and show you how nonprofits can use tech to create compelling content. We'll also share common pitfalls and how to avoid making the same mistakes.

Progress in artificial intelligence and machine learning has ushered in an unprecedented opportunity to design new, community-centered tools that can help leaders across sectors address whole systems rather than incremental problems. To do so requires program officers, developers, and users alike to recognize the value and power inherent in communities and to center communities in how we think about AI. Only then can we can begin to confront the inequities and biases in our data and models that threatens the future of AI.

During this conversation we’ll discuss current norms around community member participation and authority in the development of machine learning models. Specifically: 1) how community members can play an active role in developing and training AI models, 2) informing AI and community data governance, and 3) contributing to the shifting of norms around community participation, compensation, and ownership of data.

Participants will have the opportunity to explore why community-centered data practices matters to them and their organization. In addition, action steps designed to support more equitable AI-focused strategies will also be applied and shared.

Display. Connected TV. Audio. These are all advertising channels that have generated buzz in the non-profit space but for one reason or another remain difficult for organizations to demonstrate impact and find the “secret sauce”. In this session, we’ll explore how No Kid Hungry was able to grow its digital fundraising program to record-highs by delving into upper-funnel advertising.

We’ll start the session with the basics – which channels are considered “upper funnel” and how should upper funnel fit within nonprofits’ marketing mix. With a solid foundation in place, we’ll dive into No Kid Hungry’s success using display and connected TV, also known as CTV. We’ll share the nuts and bolts from our test setup and how we used attribution and other forms of measurement to evaluate performance and prove the value of these tricky channels, ultimately helping achieve all-time highs in digital revenue.

After sharing our story we’ll provide actionable next steps for the audience. This includes ways to get started, tips for communicating the value of upper-funnel to leadership, and other examples of success outside of No Kid Hungry. The audience can expect this session to be collaborative and information packed!

Is artificial intelligence the latest bright shiny object passing phase in fundraising or is it the life-saving helpmate some promise it to be? The answer is both.

What's obvious is that artificial intelligence is going to be around for a while and can be a game changer for nonprofits when used appropriately, ethically, and strategically. In this workshop we'll go hands-on with AI tools to discover how they help us analyze data and craft stories that resonate with real humans.

We'll explore the human-AI interact and workshop strategies, techniques, and ethical frameworks to integrate AI appropriately and responsibly.

Also known as: “What I wish I had known!” Successfully transitioning your monthly donors from one online platform to another can be an intimidating endeavor. Recently, Feeding America undertook the task of migrating thousands of monthly donors who were spread across various payment platforms. While meticulous project planning and effective vendor communication were pivotal, it's equally important to prioritize self-care during this demanding period.

Despite thorough preparations, we encountered numerous valuable learning experiences along the way. In this session, we will not only reflect on lessons learned but also offer actionable steps that you can integrate into your own migration projects.

Implement these 10 automations and you’ll find yourself with more time, more data, and more donations! In this session you’ll learn 10 automations that will transform how you interact with donors, how you process data, and how you raise money. We’ll talk through automations via constituent relationship management systems, on your website, and through digital advertising. We'll show examples and walk through the technical aspects of setting up tricking automations and tracking results!

This workshop delivers powerful and adaptable change frameworks suitable for both leaders and staff.

At NTC, we are all change agents, advocating for social change, organizational change, and global change.

Understanding the nature of change and transition from a human-centered perspective increases capacity for leading change more effectively.

Awareness of the mental, emotional, and embodied aspects of transition enables improved communication, support, and implementation of any change effort.

Informed by academic business change models, neurobiology, psychology, and several years of leadership coaching, this workshop empowers participants with the necessary mindset shift and strategic approaches to thrive during transition.

Sonya Perez-Lauterbach is Change Expert, Impact Cultivator, and Leadership Coach. She began her career in nonprofit organizations seeking to change the world. After experiencing many organizational changes and pushing for various transformations, she recognized the need for improved change management and leadership development in nonprofits that better supports the professionals navigating the complex landscape of nonprofit pressures.

Nonprofits often need to pivot quickly to respond to humanity's most pressing needs, and must swiftly execute a plan of action with input from a broad range of stakeholders. But for most organizations, even making everyday decisions can be an uphill battle. So how can nonprofit leaders align their teams toward efficient, inclusive decision-making?

In this session we will explore the principles of sociocracy, aka "dynamic governance." Unlike traditional top-down or consensus-based models, sociocracy empowers every member of the organization to actively participate in shaping its direction. Sociocracy emphasizes collaborative, consent-based (rather than consensus-based) decision-making, with a focus on surfacing and integrating objections to improve decisions and organizational buy-in.

Through discussion and role-playing practice, we will explore how sociocracy can help nonprofits to:

> Distribute decision-making power more equitably

> Increase transparency of decision making to all members of an organization

> Streamline decision making to adapt more quickly to changing circumstances

> Foster greater individual accountability through clear roles and better representation

In the dynamic world of nonprofit organizations, the ability to effectively manage and navigate change is crucial for achieving long-term success and positive social impact. Whether it's adapting to evolving donor expectations, implementing new technologies, or responding to shifts in the external environment, nonprofit professionals must possess the skills and strategies to embrace change and drive organizational growth.

This workshop is specifically designed to equip nonprofit leaders, managers, and staff with the knowledge and tools necessary to effectively manage change within their operations. Led by experienced change management experts in the operational areas of human resources and technology, this interactive workshop provides a comprehensive framework that empowers participants to foster a culture of agility, innovation, and resilience within their nonprofits.

Organizations are increasingly functioning in a more virtual world. This shift is particularly challenging to organizations trying to keep financial management processes and controls in place, with a dispersed team working from home. Financial technology can also provide an opportunity to make financial management more inclusive, transparent, and equitable while still maintaining efficiency.

Looking beyond the accounting system and constituent relationship management system, this session will introduce participants to a variety of technology solutions available to organizations to ensure proper controls and improve efficiency in the finance office including options for:

* Paperless workflow for expense management, accounts payable and accounts receivable

* Automated check cutting

* Employee time tracking

* Virtual banking options

* Tools to improve processes such as budgeting and the monthly close

Session participants will have a chance to think through the pros and cons of various solutions, share their experience using these tools, and begin to identify what might work best at their organization.

In the world of impact reporting, Funders and NGOs alike grapple with data being siloed, hard to access, and stuck in documents or portals. Organizations spend over 150 million hours on impact reporting annually. Additional challenges of reporting requirement overload, interoperability costs, knowledge gaps, and the absence of data standards, all result in a general lack of trust in reported impact data.

In this interactive session, participants will explore a future where organizations can easily and centrally share aggregated impact data with their stakeholders. We’ll discuss and debate whether a single central platform could meet the needs of both implementers and funders, potentially saving the sector millions of person-hours per year.

We will discuss key prerequisites, drivers, and blockers for achieving impact data sharing and publishing at scale.

Shhh!! There is a secret. The secret is that non-profit employees are leaving more broken than the communities they partner with.

In a private survey of a small, sample group of 175 people, I found that 100% of these non-profit employees felt they were being asked to work unreasonable hours and had missed at least 1 important, family event. For those that had left the non-profit sector, 100% mentioned the need for intense mind, body and spiritual therapies to remove feelings of PTSD. This high stress environment within the non-profit sector is often glossed over by the glitz and glamor of the mission and vision of the organizations we work for. We should feel “grateful” and “lucky” to be able to go to work and help people each day, but who heals the healers?

This session explores the significance of offering small, consistent and impactful changes into each individual’s work environment.

Artificial intelligence is fundamentally changing the way we capture, mine, search, and share knowledge within our organization. Using AI for knowledge management may be one of the most essential ways nonprofits leverage this new technology but it must be done in a way that avoids certain risks.

Join ParsonsTKO as we provide examples of how AI is revolutionizing knowledge management and how your organization can harness its power safely and ethically.

While constituent relationship management systems excel at engagement and fundraising strategies, they face limitations when handling large data volumes, analyzing long-term trends, and executing complex queries.

Feeding America's partnership with Cloud for Good is allowing them to take their data strategy to the next level by seamlessly integrating a data warehouse into Salesforce. This tech stack allows them to see their data's true potential, enabling in-depth analysis, trend identification, and comprehensive reporting across multiple entities and engagement points.

In addition to Feeding America, we’ll be joined by industry experts from Civis Analytics and AWS to cultivate a panel of industry leaders to talk about data warehouse, data lakes, analytics and how it all connects back into your technology.

Yes, it is possible to build dashboards that are compelling, easy-to-use and even fun! I will share my real-world strategies for building actionable, accessible dashboards that people actually want to use. I will walk attendees through the process I use to build dashboards that are aligned with the goals, values and strengths of an organization — and I will share many tips along the way. I will also provide examples of actionable dashboards (from the very simple to quite complex) from my own work as a data consultant.

Artificial intelligence is changing the way we work, or it should. It can save you time and help you create better work outputs more quickly. If you haven’t already jumped in with both feet, this session will give you a chance to learn more about the capabilities and applications of AI specifically for you as a nonprofit communications or marketing professional. Join me as I demystify AI technologies, share practical tools and insights, and chart a course for the future of effective nonprofit communication.

In the last 10 years, the domain name system (DNS) has expanded to include around 1,200 top-level domains (TLDs). These are the parts of a domain name to the right of the dot, for example .com, .bmw, and .photography. However, not all these TLDs are treated the same when it comes to software, web, and email applications. For example, an email application may not process an email address that belongs to a TLD with more than six characters - such as "email-test@organization.international." This session will explain why advancing a more inclusive DNS space is an opportunity that benefits society by creating a multilingual Internet. This includes exploring what the industry is doing to educate stakeholders from all sectors on the importance of this topic.

Industry experts will explain why advancing a more inclusive DNS space is an opportunity that benefits society by creating a multilingual Internet. This includes exploring what the industry is doing to educate stakeholders from all sectors on the importance of this topic.

Participants will learn more from those working on digital accessibility issues, and hear about what actions stakeholders can take to advance a multilingual internet.

Namati convenes the Grassroots Justice Network with over 12,000 members from 175 countries. Our network of members comprises a diverse group of individuals and organizations, working on a wide variety of justice issues, from gender equality to land rights. We use a variety of tech platforms and strategies, managed internally, to strengthen our community — helping us collaborate, share knowledge, and deepen our impact. Three areas we are focusing on include:

1. Outreach and engagement: We send curated content and track engagement to inform our outreach efforts, along with tools to increase content visibility.

2. Discussion forum: We use an online discussion forum where members from diverse regional and thematic areas can connect and collaborate.

3. E-learning: We use a learning management system (LMS) with a mix of self-paced and live courses and access to a resource library on our website to promote learning.

This session will cover:

1. How we utilize technology to increase content visibility.

2. How we track member engagement and use data to inform our outreach strategies.

3. Best practices, tips, and resources we’ve gained from more than 10 years of convening a global network.

We interact with many people with a wide range of experiences in our digital inclusion work. Many have been impacted by trauma either directly or indirectly. Understanding how trauma affects your clients or learners can help you become more engaging in outreach and training. This session will break down the concepts of trauma-based learning and give you strategies to add them to your engagement toolbox thoughtfully.

Struggling with a stagnant donor segment? Frustrated by flailing email engagement rates? Whether you're a fundraiser puzzled by unresponsive donors or a marketer troubled by mediocre metrics, you might be suffering from our sector’s dirty little secret: your list is dirty.

Join us for a critical session that hones in on list hygiene — an escalating issue that compounds over time without intervention. We'll delve into immediate solutions that could redefine your long-term email and fundraising performance. What to expect:

- How to audit and assess list hygiene and respond responsibly (Caution, the truth hurts!)

- How to reactivate your donors and unlock trapped donor value (Essential for fundraisers)

- How to go beyond email to connect with dormant contacts across different platforms (A must for marketers)

- Methods to clean up your list for more accurate performance metrics (Critical for both)

But what’s the use of theory unless it’s put to practice? We’ll also share case studies where list hygiene has helped to transform marketing and fundraising and walk you through an approach you can action immediately.

Artificial intelligence is poised to disrupt every industry, including the public sector. Faced with the power, promise, and potential peril of AI, nonprofit leaders possess expertise in strategies critical to addressing AI’s technical and adaptive challenges. Together, we will explore the role of community-centered approaches in machine learning and how nonprofit leaders can apply them to further their organization’s goals.

Every organization eventually looks at all their spreadsheets and databases and wishes for a centralized view of their data silos. Data integration and the mythical data pipeline has become the de facto solution, but there's always a catch: They're slow, expensive, and rarely in sync with real-time data. So what's the alternative?

Data Clinic, the probono data and tech for good arm of Two Sigma, partnered with NeighborShare, a nonprofit that provides crowdfunded emergency financial assistance, to solve this problem. A traditional data pipeline was not feasible because of resource constraints so Data Clinic built a backend architecture to support on-the-fly data integration, where data from different sources were merged on-demand.

This architecture was built without any advanced cloud tools and relied on software engineering fundamentals that any organization can take advantage of. In this talk, we will share the architecture design so other organizations can support real-time data integration without an expensive data pipeline.

In today's interconnected and ever-globalizing world, organizations recognize the importance of embracing cultural diversity and inclusivity in hiring and personnel; however, culturally relevant fundraising and communications strategies continue to fall short, often resulting in embarrassing miscommunications and viral moments as well as entire communities untouched by an organization's mission, vision, and outreach. This session explores the powerful synergy between cross-cultural understanding and fundraising and communications, highlighting effective and constructive ways to approach various communities for input and engagement. The discussion will include discussions on multilingual engagement and how to engage limited English proficient communities when translation and interpretation resources are unavailable as well as how to engage different communities, regardless of English proficiency, by understanding a few core cultural phenomena in a variety of groups (holidays, giving patterns, structural hierarchies, and so on). Attendees will gain insights into how to authentically engage with and support different communities to grow their supporter base and more authentically respond to community needs.

ChatGPT presents a huge opportunity for nonprofits to create customized artificial intelligence chatbots that provide personalized support and information to their communities. In this practical session, we'll walk through how to train ChatGPT on your own organizational data to build a tailored bot from scratch.

In today's digital age, organizations need technical solutions that streamline their operations without compromising the quality of their connection to continuants. This capability can be recognized in online user portals. Online user portals provide a range of benefits, from improved communication, impact management and reporting, heightened volunteer engagement, resource sharing, and donor management to fundraising campaigns.

In this presentation, we will explore the merits of using online user portals and how they can revolutionize the way organizations operate and connect with their stakeholders.

Ultimately maximizing their impact, fostering transparency, and building stronger relationships with supporters. It is time for nonprofit missions to embrace online user portals and unlock their full potential in achieving their missions.