Salesforce Director

Central Synagogue is one of the leading and largest Reform congregations in the country. Located in Midtown Manhattan, Central’s reach includes more than 2,800 member families, a livestream community numbering in the hundreds of thousands, and more than 800 students, from birth to twelfth grade, in the Nursery and Religious schools. It has long played a significant role in the national Reform movement and is known for its innovation and leadership in worship, leading to a greatly expanded audience over the last two decades.

Central Synagogue works toward a world in which Judaism is core to the lives of Central members and Jews everywhere and is a profound and positive force for humanity. Central continually redefines what it means to be Jewish today, both within the Synagogue community and far beyond the Synagogue’s walls. The diverse clergy and professional team work hard, in collaboration with lay leadership, to build deep and enduring relationships among Central members, creating a caring, dynamic, and joyful community.

Central Synagogue is an inclusive and welcoming community. The Synagogue encourages participation from all who seek a connection to Jewish life and want to be part of its sacred community regardless of religious background, race, ethnicity, gender, ability, socioeconomic status, political affiliation, age, sexual orientation, or gender identity. Central is committed to being an open tent, a place that welcomes all people, including those who have been historically and institutionally marginalized or excluded from the Jewish community.

The Synagogue is well resourced, has over 100 staff, and is governed by a 29-member Board of Trustees. To learn more, please visit:

Job Summary/Objective:

The Salesforce Director at Central Synagogue will be the product owner of Salesforce and will work collaboratively across the organization to identify needs and pain points of our implementation and to ensure we are maximizing the impact of the tool. Collaborating closely with the Assistant Executive Director (AED) and our consultant, OpenTent, they will lead high-level Salesforce strategy, work collaboratively to identify and implement new functionality, and improve the user experience. They will supervise a dedicated team of two Salesforce administrators.

Reports to: Assistant Executive Director (AED)

Hours & Location:

  • Full-time, exempt and not eligible for OT

  • Monday – Thursday 9am–5:30pm; Friday 9am–4:30pm or equivalent

  • Central Synagogue employees work a hybrid schedule with four days in-person in our Midtown office and one day, either Monday or Friday, remote

  • Expected to work the Jewish High Holy Days: Erev Rosh Hashanah, Rosh Hashanah (first day only), Kol Nidrei, and Yom Kippur Day, which may fall on evenings and weekends

Essential Duties/Key Responsibilities:

  • Salesforce strategy:

  • Develop and own the high-level Salesforce strategy for the organization, aligning it with overall business objectives.

  • Collaborate with key stakeholders to understand organizational goals and translate them into Salesforce initiatives.

  • Lead the ongoing development and enhancement of the Salesforce platform to meet the evolving needs of Central Synagogue.

  • Regularly assess user feedback, monitor system usage, and identify opportunities for improvement.

  • Stay informed about the latest Salesforce features, upgrades, and industry trends to ensure the organization is leveraging the full potential of the platform.

  • Work closely with the AED and external consultants to establish and maintain a roadmap for Salesforce development and maintenance.

  • Create workplans that prioritize initiatives and ensure alignment with the broader mission and goals.

  • Stay proactive in evaluating new Salesforce tools and integrated technologies.

  • Continually grow as a Salesforce professional by participating in training and engaging with the broader Salesforce community.

  • Database oversight:

  • Lead a team of two Salesforce administrators to responsively prioritize and handle incoming support requests

  • Manage all aspects of user and license management including new user setup/deactivation, roles, profiles, permissions, public groups, OWD, sharing rules.

  • Configure Salesforce and related applications on a basic admin level. This includes Flow, assignment rules, approval processes, fields, page layouts, record types, dynamic layouts, apps, actions, custom settings, mobile administration, dashboards, importing data, supporting form and new feature builds, and reports.

  • Ensure seamless integration with other tools such as email service providers (Campaign Monitor), online forms (FormAssembly), and other third-party applications.

  • Implement security measures, release updates, and manage sandbox environments to maintain a secure Salesforce instance.

  • Foster a culture of data cleanliness and accountability among all Salesforce users.

  • Stakeholder management & relationship building:

  • Champion the use of Salesforce to support the mission of Central Synagogue.

  • Join meetings across departments, wearing the "data hat" to ask relevant questions and guide staff in incorporating data into their work.

  • Provide guidance and training to staff on best practices for Salesforce usage, ensuring a high level of self-sufficiency among users.

  • Identify and gather requirements from various departments, translating them into scalable solutions within Salesforce.

  • Collaborate with stakeholders to understand their needs and ensure Salesforce configurations align with best practices and exceptional user experience.

  • Consultant management:

  • Manage our salesforce consultant ensuring they successfully meet agreed goals in a timely fashion with the aim to streamline and improve Central’s Salesforce instance.

  • Provide guidance on priorities, project timelines, emerging needs, and getting the right people in the right meetings at the right time

  • Serve as a bridge between consultants and staff

  • Stay closely plugged into staff needs and how the consultant is executing on those needs to ensure the deliverables meet expectations

  • Listen to organizational trends and cultural vibes in the office in order to share with OpenTent, which will strengthen the quality of our consulting work with our client.


Preferred Experience:

  • 4+ years successfully working in a database strategy/administration role with direct experience configuring Salesforce

  • 2+ years experience managing others

  • Prior experience with FormAssembly or another Salesforce-integrated forms tool a plus

  • Experience at a non-profit a plus

  • Working with all levels of staff, from executive to front-line

  • Managing technical projects

  • Training people, planning training, outlining a training plan

  • Experience with Campaign Monitor, Blackthorn, Apsona, Skuid, Workato, and Intacct are all a plus

Skills & Knowledge:

  • High level of computer (we use Windows) literacy required: ability to quickly learn new software, resourcefulness in troubleshooting technical issues

  • Fluency in English

  • Knowledge of Jewish culture, Reform Judaism, or synagogue life helpful but absolutely not required

  • Formal certifications like Salesforce Certified Administrator, Advanced Administrator, App Builder, etc. are preferred, but not required

  • Understanding of basic triggers/Apex code knowledge

  • Ability to take a concept from idea to implementation: Shepherd the process of idea development, execution/building, and rollout while holding the larger-level context of the process throughout. You should be able to do this independently without hands-on oversight.

Core Competencies:

  • Empathy: you're able to put yourself in others' shoes, you can “read between the lines” when someone says one thing but means another, you genuinely enjoy helping people

  • Self-motivation & sense of ownership: hungry to take on a big challenge and a personal commitment to excellence

  • Superior written and spoken communication: you tailor what you say and how you say it based on the listener/reader and the situation, you ask follow-up questions to make sure you understand and are understood, you're able to translate technical jargon into colloquial language

  • Impeccably organized: you take data quality and cleanliness seriously

  • Improver mindset: you're always noticing and suggesting ways to make things better

  • Intuitive comfort with technology: you love to use tech and are excited about new technological developments

  • Analytical thinking: you can analyze data, trends, and patterns to make informed decisions and solve technical challenges.

Other Duties:

Please note that the above is intended to describe the general content of and requirements for the performance of this job. It should not be construed as an exhaustive statement of duties, responsibilities, or requirements. Nothing in this job description restricts management’s rights to assign or reassign duties and responsibilities to this job at any time. 

The expected salary range for this position is $145,000 to $165,000. Central Synagogue offers an extensive benefits package designed to meet the needs of our dedicated and diverse community. The salary is commensurate with experience based on several factors, including, but not limited to, skills, knowledge, training, education, areas of specialization, and depth and scope of experience. The above salary range represents the Synagogue’s good faith and reasonable estimate of the possible compensation range at the time of posting.

Additional Information: 

Central Synagogue requires all staff members (full-time AND part-time) to (a) provide proof of vaccination and booster against COVID-19 or (b) obtain an approved exemption as an accommodation. If you are offered employment this requirement must be met by your hire date unless a reasonable accommodation for exemption is received and approved. 

Application Process:

·       To apply, please submit a resume addressed to “Assistant Executive Director” to

·       Please reference “Salesforce Director” in the subject line of your email. Incomplete applications will not be reviewed. 
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