Infographic: It’s About Smarter Investment

We’ve been sharing the results of our annual research on nonprofit investments in technology staffing and budgets in multiple ways this year: with the full report, an infographic with the key benchmarks, a webinar – and we also introduced a dynamic benchmarking tool this month.

Well, if you thought we’d stop there, think again!

With the help of the design team at, we created another infographic to tell the story of smarter nonprofit technology investments.  

More dollars and more staff isn’t always the answer; it’s how you invest those resources and capacity that really make the difference. The infographic below (you’ll want to view the whole thing) connects the dots between some specific actions – like having a technology plan, evaluating the ROI of technology projects, and investing in training for staff – and overall organizational effectiveness when it come to managing technology for your mission.