Dreams of a Mobile Website for 2016

Organizations of all missions and sizes participate in NTEN Labs, one-day capacity building workshops, throughout the year to share their tech challenges, successes, and dreams with their peers. We asked Paula Jones, from N.C. Center for Nonprofits, to answer a few of our questions and share her organization’s relationship to nonprofit technology.


What is your organization, and why does it exist?
The N.C. Center for Nonprofits serves as an information center on effective practices in nonprofit organizations, a statewide network for nonprofit board and staff members, and an advocate for the nonprofit sector as a whole. Our mission is to enrich North Carolina’s communities and economy through a strong nonprofit sector and nonprofit voice.

How would you describe the current role of technology at your organization?
Technology is woven into the work we do every day to help nonprofits. From our telephone system to our website, we rely heavily on technology to serve nonprofits, from the North Carolina coast to the mountains.

What has been your biggest tech challenge at your organization?
For many years, our biggest tech challenge was not having a reliable system to store, view, and analyze data. We had multiple systems (and silos) that caused inefficiencies and duplication of data entry. We have since taken an integrated approach that has made a tremendous difference in our ability to respond to Members and report to our staff, board, and funders on our work.

What is on your organizational wish list?
A robust, mobile-friendly website that allows our constituents to easily access resources they need to achieve their missions. Previously, we didn’t have a significant amount of mobile traffic to warrant the upgrade, but given the increases we’ve seen this year, we know that this needs to be a priority for us.

Do you have any nonprofit tech New Year’s Resolutions for 2016?
To continue to look to data to help us make good organizational decisions.

Presented By


Paula Jones
Paula Jones is director of technology at the N.C. Center for Nonprofits. She interned at the Center while she attended NCSU, where she graduated cum laude and received a BS in biological sciences and science education. Paula taught high school in Raleigh for three years before returning to the Center in 2003. She has more than nine years experience in website development, database management, and network administration. She is also responsible for the Center's social media. Paula serves as an organizer for NCTech4Good and is a board member for Public Information Network, Inc./RTPnet. Paula also served on the editorial board of NTEN Change, a journal for nonprofit leaders about technology planning, strategy, and mission alignment.