Digital Communications & Marketing

Making presentations accessible

May 21, 2019
You know that your website's design should be accessible to everyone, but do you bring that same intention to your presentations? Or are you inadvertently excluding part of your audience from the story you're telling? Keith Casebonne of Disability Rights Florida tells you the easy things you can do to include everyone.

Promote your initiatives with Google Ad Grants

April 26, 2019
How can your nonprofit use up to $120,000 in online advertising from Google Ad Grants? Start by promoting your strategic initiatives.

A human-centered approach to PSAs

April 18, 2019
For Empower Work’s first PSA campaign on the buses of San Francisco, the nonprofit used human-centered design principles to test their creative materials and overall approach.

How to create lasting relationships with your advocates online

April 9, 2019
Learn how the nonprofit Girl Up developed a dedicated online community as an engagement and retention tool, providing rich opportunities for dialogue and conversation, and furthering its mission.

#TimeToRedefine: making a video invitation to join community

April 3, 2019
Learn how the nonprofit Thousand Currents produced an award-winning video to serve as a year-end fundraising tool and an invitation to become part of their community.

Recruit new supporters and advocates using Facebook Messenger

March 27, 2019
Learn how advocacy organizations like Movimiento Cosecha use automated Facebook Messenger conversations powered by bots to boost fundraising, awareness, advocacy, and engagement.

Choosing the right social media graphics

March 27, 2019
Strong visuals for social media can help you attract new supporters and reach your campaign goals. Learn ways to select and design engaging and impactful graphics.

Five social media mistakes to avoid in 2019

March 26, 2019
Manage social media at your organization? Here are some things to avoid to stay up-to-date, strategic, and successful this year.

#Customerservice for social media managers

March 25, 2019
Before you count your likes or measure your ROI, follow these social media essentials to make sure your community members online feel valued.  

Tech trends for nonprofit communicators in 2019

February 20, 2019
Ready to experiment with new digital platforms or methods for your organization? The 2019 Nonprofit Communications Trends Report has insights and best practices from approximately 600 professionals surveyed last November.