Tag: website strategy

June 14, 2017 · Mark Root-Wiley

Course: Anatomy of a Website Redesign

Cost: $125 NTEN members/$250 non-members

You know you need a new website, but how do you get from that idea to a beautiful, functioning, mission-driven .org? Understanding the redesign process ahead of time is crucial to prepare your organization to get a website that works and lasts, whether it’s built in-house, with a volunteer, or by a consultant or agency.

June 7, 2017 · Yesenia Sotelo

Course: Intro to Google Analytics

Cost: $125 NTEN members/$250 non-members

Say goodbye to being overwhelmed by the information in Google Analytics. In this course, we’ll cover just the data points that are most applicable to your nonprofit’s website. You’ll walk away with easy-implement tools and tricks to improve your website immediately.

a spiderless web between thin branches, in the early morning light
November 18, 2016 · Julie Szabo

What the New Internet Land Rush Means for Organizations

New top-level domains are fertile ground for marketing innovation. For starters, you’ve got a shot at campaign URLs you’ve always dreamt of but whose .org and .com versions were taken long ago. »
July 28, 2015 · Matt Schwartz

Webinar: Deepening Audience Engagement With Content-Heavy Websites

Cost: $30 Members; $60 Non-members

In a world where average user attention span is less than 8 seconds, sustaining online engagement has gotten a whole lot more difficult. Yet, for research-driven nonprofits, philanthropies, and others who’s success depends on demonstrating thought leadership for complex issues, websites are both the most effective publishing platform and the primary way that many audiences interact with their brands.