Circulating Information: Using Data to Inform Program Content (and Communications)

Problem Statement

This session will strengthen the connection between data collection and programming.

From event registration to program evaluation, we are constantly collecting data.  But does collecting data alone make us data-driven? How does the collected data cycle back into our programs and services?

In this session, we will explore the art of a feedback loop and learn strategies to enable organizational data to direct and inform strategic decisions.

Marci Soifer
Foundation for Jewish Camp
Operations and Planning Director
Marci Soifer is the Operations and Planning Director at Foundation for Jewish Camp. In this role, Marci oversees data management, manages organization-wide processes and systems, and operationalizes research initiatives. Marci hails from East Lansing, MI, and miraculously remained a Spartan fan though she attended the University of Michigan. She earned a dual-masters degree in non-profit management (M.P.A.) and Hebrew and Judaic studies (M.A.) from New York University. She volunteered throughout South America, participated in an American Jewish World Service (AJWS) Rabbinical Students Delegation, worked as a group leader for AJWS Volunteer Summer, and served as an AJWS Kol Tzedek: Voice of Justice Speaking Fellow. She worked as the Assistant Director for Camp Young Judaea Sprout lake for several years. She coached a PresenTense social entrepreneur, served on the advisory board for Camp Kesem: Columbia University, and worked on both the program and operations sides of Repair the World. Before joining the FJC team, Marci worked as the Director of Operations and Planning at NEXT: A Division of Birthright Israel Foundation, managing both national projects, strategic operations, and program evaluation. Marci can be reached at

Janice Chan
Johns Hopkins Institutions
Technical Training Specialist, Development and Alumni Relations
Janice Chan is a Technical Training Specialist for the Johns Hopkins Institutions as well as a co-organizer for NTEN’s Nonprofits and Data online community group. Originally from New York, Janice arrived south of the Mason-Dixon Line via St. Mary’s College of Maryland. Post-graduation, Janice served as an AmeriCorps*VISTA before officially joining the nonprofit sector. After several years working in resource development and gaining experience in marketing, communications, proposal writing, project management, event planning, volunteer management, and data management, she switched gears and put these skills to use in program/curriculum development before mixing it up again. You can find her on Twitter @curiositybone.