October 2013: Evaluation and Measuring Success

Measuring and Reporting Nonprofit Outcomes

Submitted on Wed, 10/23/2013 - 8:12am
Outcomes are not just visions or goals. They are specific changes or benefits that include a transformation in knowledge, attitudes, values, skills, behaviors or conditions. Outcome information and measurement are the not-for-profit equivalents of the for-profit industry's return on investment. Outcomes allow not-for-profits to report to their funders and stakeholders what changes they are making in a client's or community's condition.
By Gina Edwards – VP, Marketing & Communications

Redefining Measurement and Value

Submitted on Tue, 10/22/2013 - 9:15am
Generations of fundraisers have been trained to measure success around one specific metric—revenue. While the interpretation may vary; gross vs. net revenue, campaign ROI, long term value, the driver for fundraising tends to be oriented around campaign revenue and progress toward overall budget. There are other ways to measure success, and it depends on changing the idea that revenue generation is the only form of success.
By Miriam Kagan – Senior Fundraising Consultant

Using Outcomes to Measure Nonprofit Success

Submitted on Tue, 10/22/2013 - 8:09am
Those who donate to nonprofit organizations naturally want to feel their gifts will be used successfully in a way that will improve society or some part of it, like children, the sick, students, etc. But how can donors evaluate whether or not a charity will ultimately deliver on their promise or mission? Making outcome information readily available to donors can make the decision to donate easier.
By Richard Larkin – Technical Director for Not-for-Profit Accounting

How Do We Measure Nonprofit Effectiveness?

Submitted on Mon, 10/21/2013 - 8:20am
If each nonprofit organization is now creating their own theory of change, and their own outcome and impact measurements, how do we compare those to another nonprofit’s outcome and impact measures?
By Nell Edgington – President

3 Tips for Learning from Your Crowdfunding Failure

Submitted on Tue, 10/15/2013 - 8:43am
It's a sad topic, but here's the reality–not every nonprofit crowdfunding campaign has a happy ending. Many nonprofits crowdfunding campaigns fall short of their funding goals.You've worked hard in setting up your site, rallying your friends and family, and pitching the press. It's a tough pill to swallow when you've put yourself out there and things just don't work out as you intend it to, but there's also a great opportunity to learn from failure, regroup, and make your next campaign a success.
By Rob Wu – CEO

6 Key Steps to Post-Implementation Tech Project Success

Submitted on Fri, 10/4/2013 - 6:20am
Technology projects succeed or fail at our organizations when staff members choose to use and leverage the system, software, or tool we have so carefully selected, purchased, customized, and implemented. While most of us are familiar with the term user adoption, few of us have a flexibly toolkit of helpful strategies and ideas to turn the success of our technology project launch into a long-term success.
By Missy Longshore – Post-Implementation Salesforce Success Consultant