June 2016: Storytelling

Hands in a prison cell

15 Ways to Harness the Power of Nonprofit Storytelling for Advocacy

Submitted on Tue, 5/31/2016 - 3:34pm
Everyone in advocacy needs to be able to tell a compelling story about why your issue matters and how it relates to people.
By Joe Fuld
"The health of Gulf Coast residents housed in FEMA trailers after Hurricane Katrina and Rita was harmed more by formeldohyde exposure in the FEMA trailers than the hurricanes." - Becky Gillette, Mississippi

Digital Storytelling: On Sharing Your Life With Strangers

Submitted on Thu, 6/2/2016 - 1:06pm
It’s essential that storytelling is rooted in authenticity, respect, relationship building, and accountability.
By Katie Reilly
Roland profile photo

The Pain and Poetry of Building a Platform

Submitted on Tue, 6/7/2016 - 12:11pm
Roland opened my eyes to the fact that three out of five U.S. prisoners are illiterate. I opened his eyes to the power of web platforms to scale and talked him out of building an app.
By George Weiner
"How to Create an Ideal Audience Persona"

How to Create an Ideal Audience Persona: Three reasons & a worksheet

Submitted on Thu, 6/9/2016 - 9:23am
A critical step in branding is becoming crystal clear about who your audiences are. But the playing field needs to be narrowed so you can tailor how and what you want to communicate with them (and where).
By Julia Reich – Principal
Person writing with small tablet and pencil.

All About Editorial Guidelines: Q&A with Marlene Oliveira

Submitted on Tue, 6/14/2016 - 4:19pm
To help us understand how editorial guidelines can help build relationships with guest storytellers, Marlene Oliveira of Nonprofit MarCommunity answered some of our burning questions.
By Marlene Oliveira – Copywriter & Communications Consultant
Two paths diverging

Longform Content: When to do it, and when not to

Submitted on Fri, 6/17/2016 - 12:50pm
Should you be publishing longform content? Are you sure? Here are some questions to consider.
By Kristina Bjoran

Things We Like (June 2016)

Submitted on Thu, 6/23/2016 - 12:27pm
Venn diagrams, stoned sheep, and machine-readable 990s in this month's Things We Like.
By Steph Routh – Content Manager