December 2013: Best of 2013

Free Tools to Test Your Nonprofit’s Website for Accessibility

Submitted on Fri, 12/27/2013 - 10:15am
People generally associate the topic of web accessibility with the Americans with Disabilities Act (ADA), but I like to think of web accessibility as the practice of making websites with content, features and functionality that people of all abilities can access and use.
By Cindy Leonard – Consulting Team Leader

6 Ways to Tell Your Story With Interactive Maps

Submitted on Thu, 12/26/2013 - 9:00am
If you're into interactive maps, it's a good time to be alive! Seems we've entered a golden era of interactive mapping, with no shortage of exciting ways to display geographically-specific data. In the last few years, we've seen exponential growth in interactive mapping software that presents data from all sorts of angles.
By Paul Chamberlain – Senior Web Producer

7 Ways for Nonprofits to Make the Most of Google Hangout

Submitted on Mon, 12/23/2013 - 9:00am
Take advantage of real-time collaboration with your team, constituents, and your community.
By Renee Alexander

Mobile Matters: The Impact of Mobile Technology on Peer-to-Peer Fundraising

Submitted on Fri, 12/20/2013 - 9:00am
As we increasingly adopt mobile devices in our professional and personal lives, we are also turning to mobile technology to help us support charitable causes. We examined the fundraising success of 83,566 participants in a variety of peer-to-peer fundraising campaigns to find out more about mobile peer-to-peer giving trends.
By Claire Kerr – Director of Digital Philanthropy

Nonprofit Branding – Through Your Website, and Beyond

Submitted on Thu, 12/19/2013 - 9:00am
An organization’s brand is everything it stands for - its vision and values, and the emotional connotations it inspires in everyone who comes in contact with it. With all the focus on social media, multi-channel campaigns, and mobile technology, we may have let slip to the back burner some key reminders of how your website plays an anchor role in your nonprofit's brand.
By Julia Reich – Principal

Mobile Giving 101: Why Mobile Is an Important Part of Nonprofit Fundraising Campaigns

Submitted on Wed, 12/18/2013 - 9:00am
Research shows that by 2014 mobile device usage will exceed that of desktop and laptop computers. What does this mean for nonprofit organizations and online fundraising campaigns?
By Kari Ann Kiel – Event Marketing Consulant

2013: NTEN Year in Review

Submitted on Tue, 12/17/2013 - 8:39pm
What a year! From new programs to new members, 2013 was a great year. Catch some of the highlights, numbers, and links to be sure you didn't miss anything this year.
By Amy Sample Ward – CEO

What Nonprofits Can Learn from Public Radio about Storytelling

Submitted on Tue, 12/17/2013 - 9:00am
We're in the middle of a renaissance of digital audio online and via mobile technology. To take advantage of this is an exciting and pivotal moment, nonprofits should consider adding audio storytelling to your digital communications toolkit.
By Will Coley – Producer/Founder

Ideas for Freshening Up Your Website

Submitted on Mon, 12/16/2013 - 9:00am
When it comes to your website, first impressions really do count! So to entice visitors to respond to your call to action and keep coming back for more, you’ve got to grab their attention, then follow through with some fresh content. And while it may be a little late for an official spring cleaning, why not take advantage of a few slow summer days to freshen up your website.
By Lori Halley

How Do We Measure Nonprofit Effectiveness?

Submitted on Fri, 12/13/2013 - 1:00pm
If each nonprofit organization is now creating their own theory of change, and their own outcome and impact measurements, how do we compare those to another nonprofit’s outcome and impact measures?
By Nell Edgington – President

Do It Yourself: Getting Started with Data Analysis

Submitted on Fri, 12/13/2013 - 9:00am
Anyone can learn to do good analysis. Working with data doesn’t have to be hard, but it can be intimidating when you’re starting out. Most of us were taught that math is hard and numbers are confusing. It’s not true, and you need to un-learn that lesson if it’s scaring you away from your data.
By Jo Miles

Moving to the Cloud: The Good, the Bad, and the Ugly

Submitted on Thu, 12/12/2013 - 9:00am
Making the decision to move our organization 100% to the cloud was fairly easy, and the reasons straight-forward, but implementing it proved to be a combination of amazingly simple to disturbingly complex.
By Cynthia M. Adams – CEO

Testing Is Cheaper Than Getting It Wrong!

Submitted on Wed, 12/11/2013 - 9:00am
Testing is cheaper than getting it wrong! Be sure to always be testing to get the absolute best response from your online community.
By Lawrence Grodeska – Nonprofit Community Manager

#GivingTuesday Results: Giving Increases 162% Over Last Year

Submitted on Tue, 12/10/2013 - 4:43pm
By Jon Biedermann – Vice President for Fundraising Solutions

Design Thinking: A Powerful Tool for Your Nonprofit

Submitted on Tue, 12/10/2013 - 9:00am
Design thinking is characterized by a “bias towards action.” Instead of talking and thinking, it prioritizes doing. It doesn't require a large budget or outside consultants, and in a sector of shrinking resources combined with rising demands, design thinking is a tool that can lead to powerful results.
By Dana Mitroff Silvers – Web Strategy Consultant and Design Thinking Facilitator

Effective Project Management: Three Critical Activities

Submitted on Mon, 12/9/2013 - 9:00am
Julia, a staff member at a nonprofit, offers her story about project management and personal growth.
By Laura Dallas Burford, MA, PMP – Owner

We Heart Social Data: But What Do We Do With It?

Submitted on Fri, 12/6/2013 - 9:00am
No one wants a warehouse of data that collects cobwebs and dust. We want data that can help us make our work more meaningful and efficient. We want data that will help us change the world for the better.
By Danielle Brigida – Sr. Manager of Social Strategy and Integration

Engage, Inform, Recruit: How Nonprofits Can Use Social Media to Recruit Donors and Volunteers

Submitted on Thu, 12/5/2013 - 9:00am
How can a nonprofit use social media to inspire donations and grow its volunteer base?
By Alec Stern – Founding Team, Vice President of Strategic Market Development

Nonprofit Innovation and the Cloud

Submitted on Thu, 12/5/2013 - 9:00am
There’s no doubt that many organizations are using cloud technologies in innovative ways. But, more specifically, what links might we find between the unique aspects of cloud technology, and the conditions and success factors for innovation?
By Karen Graham

6 Key Steps to Post-Implementation Tech Project Success

Submitted on Wed, 12/4/2013 - 10:00am
Technology projects succeed or fail at our organizations when staff members choose to use and leverage the system, software, or tool we have so carefully selected, purchased, customized, and implemented. While most of us are familiar with the term user adoption, few of us have a flexibly toolkit of helpful strategies and ideas to turn the success of our technology project launch into a long-term success.
By Missy Longshore – Post-Implementation Salesforce Success Consultant

Strategic Leadership: What a Nonprofit Leader Really Needs to Know about IT

Submitted on Tue, 12/3/2013 - 1:00pm
Many executives don’t approach management and leadership in accounting or evaluation matters, for example, with the same trepidation as they do technology. And yet the same skills that make any leader effective are appropriate to managing technology.
By Lisa Rau – CEO and Co-Founder

Draw Me a Story: A Recipe for Effective Infographics

Submitted on Mon, 12/2/2013 - 9:58am
Any marketer worth her salt can tell you a powerful infographic is social media solid gold. But what is it that compels people to share, like, or tweet? Or to write a check or take action?
By Nicole Lampe – Digital Strategy Director