August Member RoundUp: Happy Hour dividends, hands-on video workshop, and how to measure what matters

Meghan McCoy is a mom and professional in the DC workspace. One week into her new role as Director of Administration at Youth For Understanding USA (YFU), Meghan attended NTEN’s 501 Tech Club DC’s happy hour event. “Thanks to this informative event, I was able to make both meaningful connections to others in my industry […]
Posted: August 11, 2015

Announcing the 2015 DoGooder Video Awards!

It’s that time of year again- the DoGooder Video Awards are back! If you made a video in 2014 that had an impact in your community or around the world, we want to see it. Compelling video can advance social change and create real impact. If your organization produces creative, inspiring videos, we think you […]
Posted: January 12, 2015

Ten Video Tips for Nonprofits

Donors today have less time and more options than ever before. You only have a few moments, if not seconds, to capture their attention, communicate your message, and present a call to action. A well thought out video strategy can accomplish all of these goals and more. If your organization has not yet produced video, odds […]
Posted: February 21, 2014

5 Tips for Getting Started with Nonprofit Video

With a good story as the foundation for your video, your organization can use YouTube to spread your message and raise money online. Here are some tips for nonprofits venturing into the world of online video: charity: water uses a call to action overlay that pops up at the end of their YouTube videos. No […]
Posted: February 18, 2014

Video And Mobile Devices

Understanding what you need to do with video on mobile devices starts with a basic understanding of the principles of mobile marketing. Because mobiles have a small screen and often more limited download speed and bandwidth restrictions, you are well advised to deliver a more focused and simplified experience in your mobile content. Some things […]
Posted: April 1, 2013

Nonprofit Film School Primer: Or, The Idealware School of Video for Nonprofits Who Don’t Video Good (Part 2)

Part Two: Improving Audio and Content You don’t need to have a film school degree to make low-budget videos that don’t look low-budget. If you follow the basic principles of video production, and know how and when to use certain equipment, you can avoid such common mistakes as shaky video, poor lighting, inaudible audio, and […]
Posted: February 6, 2013

Nonprofit Film School Primer: Or, The Idealware School of Video for Nonprofits Who Don’t Video Good (Part 1)

As a species, we watch a lot of videos on our computers. Heck, being able to share short videos—a disproportionate number involving cats—helped make the internet so popular. You may even have been watching one just a few minutes ago. The rise of YouTube and other video sharing sites has made it possible for anyone […]
Posted: February 5, 2013

What to Consider When You’re Considering Investing (In Video)

I’m going to let you in on a little secret: producing video in-house at your organization isn’t as scary as it sounds. More than ever before, orgs are using video as their primary vehicle for communicating their issues and telling the stories of their cause while the tech becomes easier for laymen to use. That’s […]
Posted: August 23, 2012

Video for Your Cause: Giddy over Viddy

Nothing tells the real, impactful human stories of actual constituents like video. In the years that I spent as an advocacy program director, collecting user-generated video from our supporters – advocate stories, testimonials, and messages to legislators – was always high on the priority list. These programs, no matter how well conceived or how good […]
Posted: August 14, 2012