Shefali Rao

Senior Copywriter

Sanky Communications

Pronouns: She/her/hers
Shefali has been a member of Sanky's creative team since 2015. She's worked on multi-channel campaigns for a broad range of clients whose missions range from social justice to wildlife conservation. She enjoys helping nonprofits craft powerful content and strengthen their messaging. Before Sanky — and before moving to the US for an MA in English — Shefali worked as a journalist in India. When she's not writing copy, she's hunting for good dessert, watching good-bad TV, or attempting to play the drums.

Shefali's Sessions:

From “My Bad” to “All Good.” How to Repair a Mistake in Donor Communications