baltimore Buildings
baltimore Buildings
baltimore Buildings
20NTC Session

Raise More by Knowing More: Become a Payment Processing Pro


The intent of this session is to help non-profits keep more of their online contributions by empowering staffers to make more informed decisions about their online payment processors. We’ll provide a crash course in online payments so that attendees understand the terminology and basic functions. The presentation will explain how to consider payment processing as a function of an organization’s digital tools and how to evaluate providers based on the criteria that will be most impactful to an organization’s net revenue. Lastly, we’ll dig into some common blind spots around payment processing so that organizations can evaluate their current payments set-up and feel confident that they’re using the right processing services.

Learning Outcomes

  • Understand basic workflows and terminology of payment processing and how it serves as a function of an organization's digital tools
  • Learn how to evaluate payment providers using criteria that will be most critical to your bottom line
  • Uncover blind spots around online payments and know what questions to ask to maximize your fundraising

Target Audience

Digital fundraisers and decision makers who want to make sure their payment processing is working for them


Christina Schnoor

Director of Digital Fundraising

American Near East Refugee Aid (Anera)

For the past 13 years, Christina has been working at a variety of Washington, D.C. area nonprofits ranging from performing arts, museum, and health to environmental and humanitarian aid. She has done everything from processing donations by punching in credit card numbers on a payment terminal, to coding responsive email templates. When not scheduling emails or building online donation forms, you can find her covered in clay at a ceramics studio, dancing at a concert, cheering on Virginia Tech (go Hokies!), or trying out the newest restaurant in D.C.

Lily Ickow

Vice President of Payments and Online Fundraising


Lily Ickow works as the VP of Payments and Online Fundraising at EveryAction, helping to build and maintain tools to support progressive non-profits in successfully processing online donations. She’s served in several roles at EveryAction and had the opportunity to work closely with non-profits of all types and sizes to better understand their fundraising goals and needs. Lily is enthusiastic about delivering products that help non-profits raise more money with less overhead and fewer headaches.

Maureen Wallbeoff

Digital Strategist & Technology Coach

Practical Wisdom for Nonprofit Accidental Techies

A resident of Cape Cod Massachusetts, Maureen has developed a proven process that maps your nonprofit’s strategic and operational goals to the right platforms and processes – helping you make good decisions about the systems you use to engage your supporters.

Maureen has worked with hundreds of organizations across every mission and vertical, including Be The Match, Boy’s Club of NY, UNICEF USA, Nature Conservancy Canada, the AARP Foundation, Tufts Medical Center, New Hampshire Public Radio, Anera, Maine Farmland Trust, Tools of the Mind, Integrity First for America, Children’s Defense Fund, Mustard Seed Communities, VH1 Save the Music Foundation, and the American Kidney Fund.

After a decade of leading the charge at Firefly Partners, a creative digital agency for nonprofits, Maureen is now working as a solo practitioner focused on helping the Accidental Techies working at nonprofits learn to navigate today’s complex technology platforms and get a good ROI on their technology investments.

In addition to her work with clients, Maureen has authored two guides on nonprofit engagement software, blogs at her website, and answers questions about nonprofit technology live on Facebook every Friday afternoon. A sought-after speaker and trainer, she has led dozens of workshops around the country at the Nonprofit Technology Conference, AFP conferences, bbcon, and Bridge, and is one of TechSoup and Idealware’s expert trainers.





March 25, 2020


1:45pm – 3:00pm



Collaborative Notes

Click here

Session Evaluation

Click here