21NTC Session
Digital Inclusion

Everyday Accessibility: How anyone can make digital products more accessible

This is a resubmission of an accepted 20NTC session proposal.


Digital accessibility is about more than just making the colors right or adding code for screen readers on your website. It is about ensuring that every digital property eliminated barriers to information that people with disabilities may experience. Do you know how to add alternative text to images in Microsoft Word? Have you ever taken a look at the item order on your Google Slides besides if it blocks another element? When was the last time you thought about the colors of a graph you created in any of your reports or presentations? All digital items should be accessible to everyone, not just your website. And everyone can make digital tools accessible. You don’t need to be a web developer!

Session Type

30 minute session

Learning Outcomes

  • Create more accessible word documents and presentations
  • Know how to assess accessibility of data visualization
  • Understand the importance of digital accessibility

Target Audience

Marketing staff, product managers, anyone who creates digital documents


AccessibilityDigital InclusionHands-On


Laura Patch

Digital Product Manager

Sierra Club

Laura is a digital product manager at the Sierra Club, where she helps implement tools to improve the grassroots organization’s ability to provide resources for activists. At the Sierra Club, she works with digital content producers, developers, and organizers to improve the accessibility of those resources so everyone can participate in the movement.

With a Master’s in Communication, Culture, and Technology and a Bachelor’s in Political Science, Laura has been working in the political power of digital space and on the importance of diverse voices in that arena for most of her career. She previously worked at AnitaB.org (formerly Anita Borg Institute), which hosts the Grace Hopper Celebration, and the Women’s Institute for a Secure Retirement. She consults for various nonprofits on accessibility and strategic web content. Laura is a Certified Professional in Accessibility Core Competencies, a certificate available from the International Association of Accessible Professionals.



March 24, 2021


9:45am – 10:15am