22NTC Session: Fundraising
Don’t Just Slap a Flag on It: Understanding LGBTQIA+ Donors
Submitted by: Clay Buck | TCB Fundraising

Description

Sure, you can post great messages during Pride Month and include a rainbow flag emoji, but is your fundraising truly inclusive of gender, orientation, and identity? What does “inclusive” really mean to the LGBTQIA+ community?

In this session, we’ll take a hard look at trends in LGBTQIA+ philanthropy, listen to what donors want – and need – and talk about how philanthropic giving isn’t limited to just the issues that affect the community, but how any charity can create an ongoing, inclusive fundraising program that encourages everyone to be a part of the vision.


Session Type

60 minute session

Learning Outcomes

  • Understand recent research/study into LGBTQIA+ donor behavior and motivation.
  • Implement strategies using data management and communications tactics to be more inclusive and engage LGBTQIA+ donors.
  • Analyze equitable practices for inclusivity within their own organization.

Target Audience

Any fundraiser, data manager, or comms professional looking to be more inclusive in their fundraising & data management.
Details

Day

Thursday
March 24, 2022

Time

8:30am – 9:30am PST