Click. Click. Done. Must-Have Google Analytics Settings
Without a doubt, Google Analytics does all sorts of great things, but that doesn’t mean you are getting a complete picture. To get every benefit of the data, you’ll need to activate and/or setup several key features.
Attendees will get step by step instructions on how to implement the following must-have GA settings in real-time:
Set Your Primary URL
Activate Google Signals
Filter Your Visits
Activate Search Tracking
Adjust Session Settings & Campaign Lengths
All material updated for 2020.
Target AudienceAny team members who want to make sure their Google Analytics accounts are set up correctly.
Venture Industries Online
Drew McManus may run a web development company but don’t let that fool you into thinking he’s only a tech geek. He pairs that alongside 20+ years of global broad-based arts consulting experience. His expertise spans multiple sectors and is regularly quoted as a nonprofit industry expert in media outlets including The New York Times, Chronicle of Philanthropy, and NPR’s All Things Considered.