baltimore Buildings
baltimore Buildings
baltimore Buildings
20NTC Session
Sprint

Click. Click. Done. Must-Have Google Analytics Settings

Description

Without a doubt, Google Analytics does all sorts of great things, but that doesn’t mean you are getting a complete picture. To get every benefit of the data, you’ll need to activate and/or setup several key features.

Attendees will get step by step instructions on how to implement the following must-have GA settings in real-time:

Set Your Primary URL
Activate Demographics
Activate Google Signals
Bot Filtering
Filter Your Visits
Referral Exclusions
Activate Search Tracking
Adjust Session Settings & Campaign Lengths

All material updated for 2020.


Target Audience

Any team members who want to make sure their Google Analytics accounts are set up correctly.

Tags

AnalyticsDataHands-OnTraining

Speakers

Drew McManus

Principal

Venture Industries Online

Drew McManus may run a web development company but don’t let that fool you into thinking he’s only a tech geek. He pairs that alongside 20+ years of global broad-based arts consulting experience. His expertise spans multiple sectors and is regularly quoted as a nonprofit industry expert in media outlets including The New York Times, Chronicle of Philanthropy, and NPR’s All Things Considered.

Details

Room

346

Day

Tuesday
March 24, 2020

Time

1:00pm – 1:30pm

Hashtag

#20NTCClick

Collaborative Notes

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Session Evaluation

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