baltimore Buildings
baltimore Buildings
baltimore Buildings
20NTC Session
Leadership

Aligning Your Whole Organization Around a Digital Transformation

Description

Developing a digital strategy is relatively simple compared to actually implementing one. The hardest part of any digital transformation is getting – and keeping – people from departments across the organization aligned with the plan over the long-term. 

We’ll talk about how to navigate common pitfalls and plan for successful organizational change from the beginning of a digital transformation. You’ll learn about:

  • A framework for successful organizational change
  • How to create buy-in at the executive and management levels
  • How to identify and engage the skeptics early on in the process

By the end of the session, you’ll have concrete steps to start aligning your organization around a large digital transformation, and an understanding of the most important pieces of the process.


Learning Outcomes

  • A framework for successful organizational change
  • How to create buy-in at the executive and management levels
  • How to identify and engage the skeptics early on in the process

Target Audience

Marketing and IT staff planning or leading a digital transformation of their organization

Speakers

Elisabeth Bradley

Vice President, Strategy

Forum One

Elisabeth is a non-profit strategist with over a decade of experience working with leading national and global nonprofits, chiefly in program development, communications, and fundraising.

She spent the first part of her career in the environmental movement, and now she’s partnering with organizations from various sectors to design strategies that communicate their unique value proposition and achieve their organizational goals.

She is a problem solver and an analytical thinker who is passionate about the role of communications and technology in social change. Throughout her career she has championed the importance of smart, current communications in achieving social sector missions, both within organizations and as a consultant.

Details

Room

327

Day

Wednesday
March 25, 2020

Time

10:30am – 11:45am

Hashtag

#20NTCTransform

Collaborative Notes

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Session Evaluation

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