Podcasting For Any Size Organization or Budget
So, you want to start a podcast! That’s awesome – but why? And what format will it take? What’s your budget? Will you record in-house or use a studio? How do you find a studio? What gear do you need? How do you distribute a podcast?
The questions surrounding production can feel overwhelming and endless. Regardless of whether you’re an experienced producer and engineer or you can barely record a voice memo on your phone, you can create an amazing-and engaging podcast that fills a gap in the market and serves your constituents while being a powerful marketing vehicle for your organization.
Heather Mack and Alli Thresher are experienced podcast producers and instructors and between the two of them have recorded scrappy on-the-fly pieces and also produced sprawling, audio-storytelling epics for a variety of nonprofits and organizations.
- Identify the podcast strategy that works best for their organization
- Understand their gear and production needs and be able to budget for and outline a production process and timeline
- Present a full podcast series description, strategy and production timeline to their organizations