Hacking Your Data for Fundraising Insights, While Keeping Hackers Out!
With the proliferation of data, how can nonprofit organizations maximize the value of their data to assess performance? Using a case study with real-life data, we offer a step-by-step guide covering metrics for measuring, graphs for plotting, and analysis that the organization can derive. We identify potentially misleading statistics and give tips on how to investigate irregularities. But most importantly, we showcase the strategies a nonprofit organization can devise to translate analysis into business value. This session is tool agnostic, with the goal of providing analytical approaches that are applicable to any tool.
The next section focuses on keeping your data secure, which can sometimes seem like such a daunting and complex task! Where to start? You will learn how to develop a plan of action that is straightforward, achievable, affordable, and effective. First, we will assume the position of a hacker, exploring the threat landscape and the most popular methods they use to compromise their targets. Next, we will explore practical steps that will give you the most “bang for your buck” in protecting your organization and its critical data.
- Learn the various metrics and charts used for performance analysis
- Derive insights from your data to develop optimal fundraising tactics
- Discover key practical steps to protect your organization's data from security breaches