baltimore Buildings
baltimore Buildings
baltimore Buildings
20NTC Session Proposal

Giving Days – Improve Engagement, Raise More Dollars, Increase Retention!


Chris and Sarah will break down why Giving Days benefit the nonprofit sector overall and the city they take place in. They’ll also cover how they fit into an overall annual fundraising plan and can actually be a tool for relationship building and continued giving and volunteerism beyond the give day itself! Participants will leave inspired to love their city’s Giving Day and will take home actionable tips and best practices for combining progressive, authentic video-focused social media strategies with traditional means to maximize their organization’s impact.  

Learning Outcomes

  • Create compelling video content to improve giving day fundraising outcomes
  • Build a holistic plan for raising funds on a city giving day, combining traditional fundraising with digital innovation
  • Get passionate about giving days as a movement within philanthropy

Target Audience

Fundraising and communications professionals who want to better engage and retain donors on a city giving day and beyond.

Additional Speakers

Chris Strub


Donor RetentionSocial MediaStorytellingVideo