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20NTC Session Proposal
Marketing/Communications

Gaming Communications Planning and Collaboration

Description

For most nonprofits, communications planning and prioritizing is a chaotic mess of never-ending wish lists and fantasies that merge into a nightmarish to-do list for the communications staff to implement.

How do you get everyone to wake up to something more strategic and realistic? Turn it into a game with boundaries and rules to follow using the Nonprofit Communications Strategic Planning Card Deck. 

During the session, attendees will learn about the deck’s 60+ cards and hear from nonprofit communications directors who have used it successfully in their organizations. 

Then we’ll break into small groups to play with the deck to solve real-world comms planning challenges, negotiating and prioritizing to create a winning hand.  

Everyone will get a PDF of the “home game” card deck to print back at the office and winners of the small group games will get a professionally printed deck.  


Learning Outcomes

  • Understand the most common nonprofit communications and marketing goals, strategies, objectives and tactics
  • Play with a communications planning card deck to find the right "winning hand" for their nonprofit
  • Take home a card deck they can use to play and plan out communications scenarios back at work

Target Audience

Anyone trying to prioritize communications goals, strategies, objectives and tactics at their nonprofit

Tags

InteractiveManagementProcessStrategy

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