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20NTC Session Proposal

Creating kick-ass major donor communications

Submitted by: Sarah Durham | Big Duck


Whether you’re writing an email, making a call, or crafting a capital campaign case for support you’ll use to make that 8-figure ask, major donor communications must do three things. This session will share what they are, show you lots of examples, and give you 5 writing and 5 design tips so you can produce better major donor materials in-house. 

Attendees will be able to…

  1. Understand three basic principles that underpin all major donor communications
  2. Learn to write and design better materials
  3. Reconsider donor engagement and communications strategically

Target Audience

Fundraisers and communications people who support them


BrandingCampaignsDonor Retention

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