baltimore Buildings
baltimore Buildings
baltimore Buildings
20NTC Session Proposal
Marketing/Communications

Creating a Diverse Multimedia Collection: Tips to Grow Your Library

Description

Are you always looking for a new photo for Instagram? Multimedia library need a refresh? This session will share some helpful tips and tricks on how to tap into your audience for free or low-cost solutions. Whether you’re looking for general multimedia to support your mission or a photographer for your event, we’ll walk through examples of how your organization can creatively source unique photos and videos.


Learning Outcomes

  • Attendees will be able to identify the needs and gaps in your current multimedia library.
  • Attendees will be able to create activations such as a photo contest and submission form to gain meaningful content.
  • Attendees will be able to coordinate, negotiable, credit, and cultivate relationships with professional and amateur photographers.

Target Audience

Anyone who interacts with or maintains an organization’s media library. Content creators that hope to diversify their images and videos.

Additional Speakers

Hannah Featherman

Tags

Content StrategyEngagementSocial MediaVideo