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20NTC Session Proposal

Communications and Development: Bringing Cats and Dogs Together

Submitted by: Chris Tuttle | GLSEN


Do your development and communications teams get along like cats and dogs? In this session, we’ll break the typical presentation format and host an interactive debate on common questions for nonprofits, such as “Who writes fundraising appeals?” and “Whose constituent is it?” We’ll ask for audience participation throughout and break into groups to dig into real-life situations before sharing concrete tips you can immediately put into practice.

So join us as we raise the ruff, ’cause this purrty will be off the leash! We promise to not use too many puns, though we may take the oppawtunity when it presents itself.

Learning Outcomes

  • Identify development and communications teams collaborative roles and how/when/if we should work together or keep separated.
  • Apply new tips and tactics to improve how you work and collaborate with your teams
  • Understand how effective collaboration between development and communications can advance our organizations goals.




Farra Trompeter

Vice President

Big Duck

Farra Trompeter is Vice President at Big Duck, a firm that develops the voices of determined nonprofits by developing strong brands, campaigns, and teams. Farra has more than 20 years of experience in fundraising and communications for nonprofit organizations. Farra’s expertise focuses on helping nonprofits manage rebranding processes and develop compelling fundraising campaigns. She also loves building people’s skills and knowledge through coaching, workshops, webinars, and classes.

Farra serves as Chair of NTEN’s board and is a part-time faculty member at New York University Wagner Graduate School of Public Service, where she teaches a class about communications and branding for nonprofits. She holds an M.S. degree in nonprofit management from The New School. Farra tweets about nonprofit communications and fundraising at @Farra.

Bridget Jackson

Senior Public Affairs and Communications Advisor

NeighborWorks America

Bridget Jackson is a Senior Public Affairs and Communications Advisor for NeighborWorks America, a national nonprofit organization established by Congress in 1978.

NeighborWorks America serves a network of more than 240 independent nonprofit organizations that help individuals, families and communities thrive through comprehensive approaches to affordable housing and community development.

Bridget has been developing her public relations and marketing expertise for nearly 20 years, having made multiple career milestones at corporate, agency and nonprofit organizations. She joined NeighborWorks in 2014, where she currently provides public relations and marketing support for 70 of NeighborWorks’ network member organizations located in the Western United States.

Chris Tuttle

Director of Communications


Chris Tuttle leads communications and marketing at GLSEN, a leading education organization working to create LGBTQ-inclusive K-12 schools. With more than 20 years working with leading nonprofit organizations, Tuttle has a wealth of experience developing digital campaigns that reach and engage millions of people annually. Highlights include developing GLSEN’s Day of Silence, an annual campaign with more than half-a-million students participating in more than 5,000 K -12 schools, as well as working with The Arcus Foundation to create the first-ever international Giving Day for Apes, raising more than 1.5 million dollars for wildlife sanctuaries.

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March 13, 2019


1:30pm – 2:45pm



CFRE Credits

Approved - 1.25

Collaborative Notes

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Session Evaluation

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