baltimore Buildings
baltimore Buildings
baltimore Buildings
20NTC Session Proposal

10 Lessons We Can Learn From The Great Bike Giveaway


The Great Bike Giveaway started in 2012 but its roots go all the way back to the 1960’s. Hear the amazing story of how one person paid it forward and 50 years later 1,300 children with disabilities were able to receive adaptive bikes. Learn how Friendship Circle of Michigan developed the campaign and the lessons learned from the success of the campaign.

Lessons include:

– Branding
– Storytelling
– Preventing Stagnation
– Organizational Awareness
– Building Partnerships
– Using the right technology
– Sustainability- Ensuring a return on your investment



Target Audience

Anyone looking to create a campaign that will help those in need and raise awareness for their organization.


CampaignsContent MarketingSocial Media

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