Storytelling: Solving the Challenges Nobody Mentions
The demand for storytelling has never been greater, but behind the glamor of your “powerful video” or “impact story” lie the challenges of finding a good story and agreeing how to tell it.
What if your smartest expert is your weakest storyteller? How do you make sure that communities can tell their stories on their own terms? What if your donor demands results, but all you can show is progress?
Drawing on interviews with dozens of non-profit and foundation staff, this session will help communicators, fundraisers and funders tell better stories by making storytelling a more cooperative, inclusive process.
- Discover common obstacles in storytelling for advocacy and fundraising, and swap challenges and solutions.
- Learn to "get out of the way" and let your communities tell their own stories.
- Help funders think differently about outcomes, so that successful stories aren't simply stories about success.