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19NTC Session Proposals
Marketing/Communications

Keep It Sustainable: Care, Feeding, and Grooming of a Large Website

Any nonprofit digital property needs a healthy amount of upkeep – and the larger the site, the more deliberate and managed that upkeep needs to be. In this session, Fíonta and our major national nonprofit client will share real-life examples of processes and tactics that have helped them succeed in its digital strategy. From setting up release cycles, managing team structures, dealing with competing organizational priorities, we’ll cover it all – and share some cautionary tales, too.


Learning Outcomes

  • Bring Calm To Chaos: Implement processes for managing updates, feature development, and integrations in a sustainable, orderly way
  • Keep The Big Picture in Focus: Understand how to prioritize competing requests
  • Keep It Safe: Implement the proper cadence of security and system updates

Suggested Tags

StrategyTacticalWebsite