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19NTC Session Proposals

Click. Click. Done. Must-Have Google Analytics Settings

Without a doubt, Google Analytics (GA) does all sorts of great things but that doesn’t mean you are getting a complete picture. To get every last drop of that sweet, sweet Google juice, you’ll need to activate and/or setup several key features.

All attendees will be able to implement the following must-have GA settings in real-time:1) Activate Demographics and User Metrics 
2) Filtering Out Your Own Visits 
3) Activate Search Tracking and Enhanced Link Attribution 
4) Adjusting Session Settings and Campaign Lengths 
5) Setting Your Primary URL

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Data and MetricsTacticalWebsiteWorkshop