Topic: Websites

Never miss a chance to make your members fall in love

September 6, 2018
Finding a broken link is frustrating for your website visitors. But that means it's also an opportunity to engage, lift, and maybe even make someone laugh.

New payment processors are changing the fundraising game

August 2, 2018
New payment methods like Apple Pay and Google Pay are all the rage among consumers—but what does that mean for nonprofits?

How to make the most of your Google Grant as a small nonprofit

July 31, 2018
If you work at a small nonprofit, you are capable of being even more successful than a large nonprofit when using Google Grants.

It’s time to ditch your nonprofit website carousel

July 2, 2018
Image sliders and carousels were all the rage several years ago, but they don’t actually do a good job motivating action. So what do you do instead?

48 websites in 48 hours? No problem.

June 22, 2018
Every nonprofit website needs a call to action. It's great that people are on your website, but what do you want them to do once they get there?

How we rebuilt our website by listening to our visitors

March 28, 2018
It’s important for charities like ours to dig down and see where we're doing a good job of encouraging our users to take an action. Analyzing where and when they donated was key, because if we can crack that nut, we can amp it up a notch. Yet the more we dug, the more we realized that we had a disconnect.
6 people of various genders and ethnicities, under word colorful clouds with "hello" in 9 different languages, against a white brick wall

Three steps to speaking your community’s language

February 2, 2018
If our resources are only available in the languages that nonprofit workers speak, we are missing opportunities to connect, engage, and collaborate with the full breadth of our communities. Having a website that is accessible in multiple languages is fast becoming best practice for nonprofits that serve multilingual communities.

Website redesign questions to ask your nonprofit staff

December 19, 2017
When you’re in the planning stage of a website redesign project, it’s important to involve lots of people from your organization. Every nonprofit staff person is a wealth of institutional and experiential knowledge! Your coworkers may rely on your website for important back-office functions or they might interact daily with the people your organization serves online. Hearing these things early in the planning stage will improve the result of any website redesign project.

How data can make your website better

November 27, 2017
When we launched a new website last year, we knew that we could improve both the structure and the content of our site to better serve the needs of these many audiences. By continually monitoring our site’s analytics, we’ve been able to increase engagement and reduce bounce rates on our landing pages.

All I needed to know to work in nonprofit web, I learned from blogging

November 16, 2017
Blogging, for me, started out as a hobby and as a way to vent and express my thoughts about issues I felt strongly about. Along the way, I learned some valuable skills and got a good, basic background to get my foot in the door for web work. I’ve used skills and insights I learned from blogging pretty much day-to-day in my jobs the past fourteen years.