Topic: Fundraising

The Secret to Mastering our Growing Digital Landscape

January 9, 2014

It can be easy to get caught up in chasing the next big thing online, but it’s not usually the best fundraising strategy. So, what’s the real secret to mastering a rapidly changing online world of fundraising? It’s one four-letter word: Data.

Mobile Giving 101: Why Mobile Is an Important Part of Nonprofit Fundraising Campaigns

December 18, 2013

Research shows that by 2014 mobile device usage will exceed that of desktop and laptop computers. What does this mean for nonprofit organizations and online fundraising campaigns? In order to keep participants, sponsors, and supporters continually engaged, nonprofits should integrate mobile giving as part of their fundraising strategies.

How does mobile giving help your fundraising campaign?

#GivingTuesday Results: Giving Increases 162% Over Last Year

December 10, 2013

#GivingTuesday, the campaign to create a national day of giving at the start of the annual holiday season, encouraged thousands of nonprofit organizations to "Get out the Give" this Holiday season. And it worked.

For organizations that received online donations in both 2012 and 2013, not only were overall donation totals up 162%, but the average gift amount increased as well, from $124.92 to $173.45 - a nearly 39% increase!"

2013 Consumers Guide to Low Cost Donor Management Systems

October 29, 2013
Fully updated for 2013 and including all-new reviews and new products, this detailed, impartial report walks through the features that might be useful, summarizes and compares 36 different donor management systems that cost $10,500 or less in the first year, and provides detailed reviews of 11 of them.