Topic: Fundraising

Connecting Healthcare to Underserved Communities with Crowdfunding & Mobile

April 17, 2014
In Nepal, an estimated 75 infants and 12 women die in childbirth every day, many of them needlessly due to inadequate care. The problem isn’t care. It’s coordination. Learn how Hope Phones by Medic Mobile and Samahope are partnering to further One Heart World-Wide's mission to ensure that more women give birth safely.

Mobile for Good: How Mobile Wallets Will Transform Fundraising

April 16, 2014
More than any other mobile payment processing technology, mobile wallets have the greatest possibility for transforming fundraising, but the technology and its implications are not well understood in the nonprofit sector. Learn more about opportunities for nonprofits in this excerpt from the new book, Mobile for Good: A How-To Fundraising Guide for Nonprofits.

Is it Mobile-Friendly or Mobile-Optimized?

April 11, 2014
There is a huge difference between “mobile-friendly” and “mobile-optimized” sites.  An easy-to-complete donation form experience allows users to give again–and hopefully become loyal, repeat donors, while a frustrating experience could lead them to never try again. Ever.

2014 Nonprofit Benchmarks Study

April 8, 2014
In partnership with M+R, we crunched the numbers from 53 nonprofit organizations to define this year's industry standards for online fundraising, advocacy, and list building.

What we learned: 2013 raised the bar for online fundraising. Nonprofits received an estimated 1.7 cents for every fundraising message delivered, and 60 cents for every website visit. And there's a lot more data where that came from!

This Isn’t Your Grandma’s Online Fundraising

January 13, 2014
The online donation form is now a teenager. The late 1990s saw the rise of ecommerce and along with it the first few philanthropic forms to accept donations on the internet. From those first few clicks to the latest multichannel campaign, online giving has continued to grow and change the nonprofit sector.