Topic: Digital Communications

2018 Digital Outlook Report

2018 Digital Outlook Report

March 8, 2018
NTEN and its partners have produced the 2018 Digital Outlook Report, which includes data collected from over 500 nonprofit professionals in more than 20 countries.
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How to keep reaching supporters on Facebook

February 8, 2018
Recently Facebook announced what could be the most drastic change to the news feed yet. Organic (unpaid) reach and post engagement from Pages has gone down in recent months, with posts reaching followers. Soon many of the traditional, battle-tested social media strategies may not be as effective as they once were on Facebook. So what can nonprofits do?
NTEN digital fundraising report 2018

Digital Fundraising Workbook for Nonprofits

February 1, 2018
Taking you step-by-step through the development of a successful strategy, this workbook helps you craft a plan that includes a single goal, clear objectives, and detailed, measurable tactics.
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Don’t lose your Google Ad Grant

January 23, 2018
In mid-December, while nonprofits were winding down for the holidays, Google Ad Grant account holders received an email announcing that the $2 cap on the Maximise Conversions bidding strategy had been lifted. Well, that was a nice Christmas present. But did you read the new terms and conditions? Here's what you need to know.

7 ways to make your first #GivingTuesday a fundraising success

November 15, 2017
For organizations that have never participated in Giving Tuesday before, it can feel overwhelming. These seven tips will help you meet your fundraising goals and engage new supporters.
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Why your organization needs a rebrand

October 23, 2017
It is hard to get attention in an oversaturated market where everyone is competing for the same funding and using the same platforms (social media, website, email, print). Your nonprofit's brand needs to be unique and professional to help you stand out amongst the noise.
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What to know before advertising on LinkedIn

September 25, 2017
Social media advertising has become one of the biggest revenue generators and online traffic drivers in marketing. But LinkedIn advertising is quite different than using Facebook or Twitter, from the interface down to targeting. Here are a few things we’ve learned while running advertising tests on LinkedIn.
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Burqueños and beyond

July 31, 2017
This September, we are partnering with the Center for Nonprofit Excellence to host two days of learning, sharing, and dreaming big about digital campaigns and digital access. I chatted with Amanda Douglas, the Communications Manager at CNPE, recently about the Roundup. Check out what she is looking forward to and how you can learn with her in Albuquerque, this September.

9 lessons learned doing social media during a mass mobilization

July 26, 2017
Mass mobilizations have grown so much more powerful through social amplification. The stories are all around—you just need a few people to collect them, the desire to raise all voices (not just your own), a clear game plan, and a hub to manage it all.

Make a tastier communications cake: A recipe for multichannel marketing

July 17, 2017
Digital marketing strategies come in all shapes and sizes. Even if you don't have a fully baked strategy, you probably have all the ingredients you need. So let's mix it up!