472472: Texting for equality with the Human Rights Campaign

For over a decade, the Human Rights Campaign has been using the power of text to connect with its base of supporters to create real change and raise money. In this case study, you will walk away with knowledge about how a broadcast text program can help you with local advocacy, national rapid response outreach, get out the vote efforts, and raise money at key moments.

Participants will leave this session with an understanding of how they too can use the power of broadcast texting to support their mission, raise awareness, and money.