Course: Anatomy of a Website Redesign

The website redesign process can be an intimidating black box. You know you need a new website, but how do you get from that idea to a beautiful, functioning, mission-driven .org? Understanding the redesign process ahead of time is crucial to prepare your organization to get a website that works and lasts, whether it’s built in-house, with a volunteer, or by a consultant or agency.


The course materials focus on outlining the high-level phases of a website redesign project as well as how to articulate organizational needs, website scope, and other elements that permeate every each phase of the project. You will establish the right foundation for success at the start of a website update or redesign project.

The homework will offer an opportunity to directly apply what you’ve learned to your own project and receive direct feedback from faculty.

Learning Objectives:

  1. Identify and explain the general phases of a website redesign project.
  2. Generate and organize an organization’s website needs before beginning a website redesign project.
  3. Prepare an organization for the website redesign process and ongoing management.

Course Timeline:

Course Timeline
Course readings and pre-course quiz are available Sunday and due before the live event.
The live event takes place Wednesday at 11am PST (recording will be available shortly after).
Homework is due the following Sunday. Faculty provide feedback within a week.

Professional Credential Units

In addition to our own Nonprofit Technology Professional Certificate NTEN is an approved provider for a number of other professional credentials programs. This course qualifies for the following credits.
NTEN Professional Certificate 1 | CFRE 3 | CAE 1.5

Speaker: Mark Root-Wiley
Mark Root-Wiley builds WordPress websites for nonprofits and mission-driven organizations in Seattle, Washington as MRW Web Design. Mark’s work builds capacity for these nonprofits working to improve education, the environment, and social equity. Mark built NonprofitWP.org this year to share best practices with low- and no-budget nonprofits building their own WordPress websites. Mark is also an active member of the WordPress and nonprofit technology communities, having released many free, open-source WordPress plugins and one theme. He regularly presents about website best practices and accessibility at the Seattle WordPress conference, Seattle WordPress meetup, and multiple Seattle nonprofit technology events