Location: Virtual

February 5, 2013

Webinar: Advanced AdWords Optimization Techniques for Google Grants Accounts

Cost: Free for Members!

We will start with specifics of keyword research for non-profit organizations with Google Grants accounts. Next, we will explore compelling ad writing strategies that demonstrate the power of call-to-action and ad split-testing to really maximize account performance.

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March 6, 2013

Webinar: Movin’ On Up: Converting Donors and Advocates

Cost: Free for Members!

Finding new supporters is hard, converting them into advocates & donors is even harder, and re-engaging them is the holy grail. In our second segment, we’ll look at what to do once you’ve found your new supporters–how to welcome them onto your list, how to cultivate their connection with your organization, and how to best convert them in your advocacy and fundraising asks.

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May 8, 2013

Webinar: 12 Steps to Make Your Multichannel Campaign Stand Out

Cost: Free for Members!

Looking to kick your multichannel campaign program into high gear? In this webinar, you will join Big Duck’s senior strategist, Rachel Hope Allison for the second of her three-part webinar series where she helps you begin brainstorming what your first (or next) multichannel campaign should look like.

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August 8, 2013

Webinar: Social Change Anytime Everywhere

Cost: Free for Members!

If you’re a nonprofit staffer who says Email communications, social media, and mobile are important, but how will they help our nonprofit and the issues we work on? Most importantly, how the heck do we integrate and utilize these tools successfully?

 This webinar will help answer these questions, and is organized to guide participants through the planning and implementation of online multi-channel strategies that will spark advocacy, raise money and promote deeper community engagement in order to achieve social change in real time.

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