Social Media for Nonprofits

Members $125/Non-members $250

NTEN courses run for one week and are offered twice a year.

The information was very practical and presented in a way in which we could immediately start implementing what we learned.
Course participant

Course Overview

Social Media Basics

Review and compare available platforms.

Personality

Develop a cohesive, consistent, and authentic social media presence.

Implementation

Devise an implementation plan for tomorrow and the coming year.

Description

Is your organization using its social media presence effectively? This course looks at ways to build an effective nonprofit social media strategy. You’ll learn how to develop a consistent and authentic social media identity, create engaging content, reach your target audience, and use analytics. Together, these topics will help you build a framework for your social media strategy. You’ll build and get feedback on social media campaigns you can implement immediately.

Presenters

Charrosé King

Digital Marketing and Communications Specialist
Howard University
Profile Photo
Charrosé King is a graphic designer and communications specialist. She earned a bachelor's degree from Parsons the New School for Design in Communication Design and a master's degree from Georgetown University in Public Relations and Corporate Communications. She has worked in public education, international development, mental health, and now works in higher education. She is the Digital Marketing and Communications Specialist for Howard University's Office of the Vice President for Student Affairs. A hardcore NTC enthusiast, Charrosé is a seven-time-attendee and three-time-presenter. She has presented sessions about social networking, design principles for the non-designer, and cultural context in communications.
Blended courses run for one week and offer a mix of self-paced and live events to offer both the flexibility you need with the personal connection you want.
Pre-Work (Readings & Quiz)
Homework
Sun
Mon
Tues
Wed

Live Event

Recording Available
Thur
Fri
Sat
Sun
20-30 mins (Self-Paced)
90min
20-30 mins (Self-Paced)

Pre-Work

Several relevant articles will establish key concepts and ideas as a primer to the live event, and help you to identify questions and topics you want to explore further.

Knowledge Check

A brief quiz will reinforce what you've learned so far. Don't stress - it isn't pass/fail - it is just to help you remember and distill the concepts you read in the pre-work.

Live Event

This is a 90-minute live captioned online training with opportunities to interact with the presenter and your peers. And if you can't make the live session, you'll be able to access a captioned recording.

Homework

Faculty, themselves experts with a wealth of nonprofit experience, have created exercises that will reinforce what you've learned and give you actionable steps to improving your organization.

Earn While You Learn - Professional Credits

In addition to our own Nonprofit Technology Professional Certificate, NTEN is an approved provider for a number of other professional credentials programs. This course qualifies for the following credits:

1
3
1.5

NTEN Professional Certificate

CFRE

CAE