Fundraising & Development

photo of a glass jar partially filled with coins with a pale yellow sticky note attached to the front with the word Donations written on it; next to the jar is a red pen and a calculator

Wanted: Your Fundraising and Marketing Know-How

December 23, 2016
NTEN is again teaming up with M+R on its Benchmarks Study: an in-depth look at nonprofit data, strategy, and trends. The study helps nonprofit fundraisers, organizers, and marketers make smart decisions based on the experiences of their peers. But we need your help.
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Finding and Retaining Donors: Cultivating Your Relationships

November 28, 2016
The average organization’s donor retention rate is 60%—how can nonprofits increase retention and find more new donors? From the Individual Donor Benchmark Report, some steps for cultivating relationships and tracking donors.
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Sustaining vs One-Time Donors

September 19, 2016
This infographic shows trends in sustaining donors as compared with one-time donors, based on data from DonorPerfect.
"Special event ahead" sign.

Is It Time to Ditch That Event?

July 22, 2016
Too many small nonprofits get on what I call the "special event hamster wheel" and they go from one event to the next. How do you know when to get off the wheel?
Smiling people sitting around a table

The Busy Board Member’s Guide to Fundraising

July 19, 2016
As a board member you have a responsibility to the organization, and that includes helping to make sure the doors are kept open and the programs are financially supported.
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The Building Blocks of a Successful Fundraising Landing Page

July 7, 2016
None of your online channels will be effective if the landing page they link to fails to communicate clearly or move respondents efficiently through the donation process. How do you build a landing page that converts?
venus fly trap

Avoid Technology Traps to Achieve Fundraising Success

July 6, 2016
While working with our nonprofit clients, I consistently come across some persistent traps that I see nonprofits fall into when choosing and implementing technology. These traps can be avoided.
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Technology as a Strategic Asset

May 4, 2016
To date, the primary use of technology has been to increase the efficiency and productivity of their existing work. While productivity will always be important, technology is now also transforming how we work and how we engage with our constituents.