Web Sites

Google Got Binged! (and Other SEO Stories)

In the past year, Search Engine Optimization has been turned on its head by the Microsoft/Yahoo alliance. While Bing and Yahoo combined now command nearly a third of all web traffic in the U.S. and drive a significant volume of donors to nonprofit websites, many SEO specialists have fallen behind in their knowledge and missed the fact that a very different algorithm drives Bing’s rankings. Your optimization practices must take this new market into account - and we can help. Learn more »

Is It Time to Rethink Your Website?

When it comes to the Web, a lot has changed over the past 10 years (and some things haven't). Does your website give users what they need, how they want to find it? Does it serve your mission and current goals? This session was one of the most popular at 12NTC, so if you missed it this is your chance to catch it! Learn more »

No Small Thing: How a Microsite Can Achieve Big Goals for your Nonprofit!

It's nearly impossible to make a big, corporate-style site that serves dozens of purposes go "viral" and spread to thousands of people. But a small, engaging microsite can easily take off, gathering new supporters for your cause and generating action. Learn more »

Access for All: Basics of Website Accessibility

In this session, you'll learn the basics: where Web accessibility guidelines come from, what your organization stands to gain from having an accessible site and questions you should be asking your Web developer. Learn more »

How-to: Quickly Optimize Your Website for Mobile Devices

Submitted on Wed, 4/11/2012 - 11:08am
It doesn't need to take a lot of time and money to make your website more friendly for mobile users. Here's how to get the most bang for your buck when investing in the mobile web.

How to Make the Most of Google Grants and Free Ad Dollars Webinar

Did you know that Google gives out free advertising dollars to non-profit organizations? Did you also know that qualifying organizations could receive $10K or as much as $40K each month from Google to use for advertising and promoting their good cause? If you were not aware of these opportunities or Google Grants, then we want to share our experience and best practices for this generous program. We want to give non-profit organizations the tips of how to apply to Google Grants and how to qualify for the top level, $40K worth of free advertising spend every month. Our experts will review all the details to capitalize on the opportunities from Google Grants in our webinar, How to Make the Most of Google Grants & Free Ad Dollars, on Thursday April 19, 2012 at 2:00 p.m. ET. Online marketing experts, Diana Hand, Marketing Manager with GuideStar, and Lauren Kade, Junior Account Manager with Search Mojo, will review who is eligible for Google Grants, what you must know before applying and how to jump from the $10K to $40K per month spend levels. Google Grants are an excellent opportunity for non-profit organizations to use free advertising dollars from Google to promote their charity, to find new donors, pledges, donations and volunteers. This webinar will give you helpful information to make the most of Google Grants. This opportunity should not be missed! Learn more »

2012 NTC Preview: Jason Mogus on Building Digital Teams

Submitted by Holly on Mon, 03/26/2012 - 8:34am

Are you ready for the 2012 Nonprofit Technology Conference

We're playing host to over 100 breakout sessions in San Francisco this April 3-5, and we're delighted to bring you a video preview of just a few of those, including one from Jason Mogus of communicpoia.

Here, Jason highlights some of the themes we''ll be addressing in his session, "Digital Team Structure - The Underlying Foundation to innovation".

If you you can't join us in San Francisco, remember that you can see Jason and many others speak from the comfort of your own desk thanks to the Online NTC!

2012 NTC Preview: Jo Miles on Extreme Analytics

Submitted by Holly on Wed, 03/21/2012 - 9:17am

Are you ready for the 2012 Nonprofit Technology Conference

We're playing host to over 100 breakout sessions this April 3-5, and we're delighted to bring you a video preview of just a few of those, including Jo Miles of Food and Water Watch.

Here, Jo highlights some of the points from her session, Extreme Analytics

If you you can't join us in San Francisco, remember that you can see Jo and many others from the comfort of your desk thanks to the NTC Online!<

Increasing Your Organization's Internet Presence

In today’s world, being visible on the internet is becoming more and more important. This session will provide attendees with specific and implementable methods of increasing the visibility of your website on the web.  Learn more »

Doing What You Do Best Offline, Online

Submitted on Tue, 3/13/2012 - 4:44pm
Raising money online can be approached in the same way as you approach that lunch meeting with a potential funder, or a site visit with a friend of a board member.