Social Media

Free Webinar: How to Make the Most of Google Grants and Free Ad Dollars

 Did you know that Google gives out free advertising dollars to non-profit organizations? Did you also know that qualifying organizations could receive $10K or as much as $40K each month from Google to use for advertising and promoting their good cause? If you were not aware of these opportunities or Google Grants, then we want to share our experience and best practices for this generous program. We want to give non-profit organizations the tips of how to apply to Google Grants and how to qualify for the top level, $40K worth of free advertising spend every month. Our experts will review all the details to capitalize on the opportunities from Google Grants in our webinar, How to Make the Most of Google Grants & Free Ad Dollars, on Thursday February 16, 2012 at 2:00 p.m. ET. Learn more »

NTEN Community Series: Austin

Join us for NTEN in Austin, a local workshop organized in conjunction with the Austin 501 Tech Club. The event will feature a keynote speaker, as well as break out sessions covering a range of social media and online fundraising topics. The half-day event will run on the afternoon of March 9th. The event will be held at the West Pickle Research Building on the UT Pickle campus. followed by a 501 Tech Club sponsored Happy Hour. More agenda details are coming soon, in the meantime reserve your spot today. Register Now Local Events provide an opportunity for NTEN members and non-members to gather in person and connect with their community while experiencing the top-notch educational content that you've come to expect from NTEN webinars and the NTC. Learn more »

NTEN Community Call: Your Perspectives on the Blackbaud-Convio Acquisition Announcement

Submitted by Annaliese on Tue, 01/24/2012 - 2:19pm

On January 17th, the nonprofit, technology, and financial communities learned that Blackbaud was beginning the steps to acquire Convio, whose board had approved the purchase.

While NTEN can't offer a crystal ball (or insider knowledge, for that matter) about the specifics of the decisions or details about products, we CAN provide a safe, un-biased platform to explore questions, concerns, and possibilities surrounding the transition and the possible impact on the wider nonprofit technology landscape.

Join NTEN's Executive Director, Holly Ross, Wednesday, January 25th, for a Community Call: "Your Perspectives on the Blackbaud and Convio Acquisition Announcement."

> RSVP for the Conference Call + Online Chat (it's free for everyone!)

What IT Professionals Can Expect in 2012

Submitted on Thu, 1/19/2012 - 5:36pm
What trends will impact the work of IT staff at nonprofits in 2012? Here are just a few.

Be Social at the 2012 NTC!

Submitted by Mimi on Thu, 01/19/2012 - 1:42pm

We often say our greatest resource is our community; collectively, you have the knowledge, experience, and expertise to teach each other how to do your work better. One way we amp up the community awesome at the Nonprofit Technology Conference is by giving you opportunities to connect with each other and share what you know.

Here are a couple of ways to connect and share at the 2012 NTC.

From Phones to Facebook: How to Engage Youth on the Front Lines of Social Media

Submitted on Thu, 1/19/2012 - 1:37pm
Whether you are a front line youth worker, a parent, or a social media marketer, the question remains the same: "How do you communicate so that teenagers will listen?"

Thank You Champions!

Submitted by Holly on Tue, 01/10/2012 - 9:43am

Flickr photo: woodley wonderworksFlickr photo: woodley wonderworksYet again, the NTEN community has come together to support each other and the work that we do.

In November and December of last year, you came together to raise $15,000 to help us provide more local programs and community support at NTEN. To top it off, your donations were matched dollar for dollar by the NTEN board!

We are so proud to be part of a network of people who care so deeply about the work they do – and each other. Thank you for your donations to NTEN, and for supporting the community in this way.

With your support, you'll see new 501TechClubs popping up around the country this year, and existing clubs will see more support for local events. It's all part of of the most important work we do here at NTEN: connecting you to each other and the ideas that help you use technology to change the world.

Some Findings from the 2012 Nonprofit Communications Trends Report

Submitted by Annaliese on Thu, 01/05/2012 - 2:08pm

NTEN member and nonprofit communications expert Kivi Leroux Miller just released the 2012 Nonprofit Communications Trends Report, based on a survey of over 1200 participants at the end of 2011.

The survey asked nonprofit professionals about their plans, expectations, perceptions, and even fears regarding their organization's communications in 2012. You can download the complete report from NonprofitMarketingGuide.com.

Here are some of findings that stood out.

What's This: Livestreaming

Submitted by Annaliese on Fri, 12/30/2011 - 8:45am

[Editor's note: The following is from the December 2011 issue of NTEN:Change. Read the complete issue by subscribing to the journal for free!]

Livestreaming events is increasingly becoming a popular way to share content with remote audiences. It is surprisingly simple and affordable. There are three main parts: the source, or camera that you use to capture video and audio; the encoder, which is software that you use to produce the live video; and the player that viewers will watch the video on.

How to Create Enough Good Content

Submitted by Brett on Thu, 12/01/2011 - 5:35pm

By Holly Ross, Executive Director & Brett Meyer, Communications Director, NTEN

As nonprofits have flocked to the e-newsletter as an inexpensive and timely way to communicate with stakeholders, the number of newsletter tips has also proliferated. While subject lines, “from” addresses, and your template design are all important, they aren’t the biggest challenge to putting out a quality newsletter. The most difficult part is creating good content, content your subscribers want to read.

For many organizations, simply getting an e-newsletter out regularly, with enough content — let alone enough good content — is a win. That was certainly true for NTEN a few years ago. But since then, we’ve developed loftier goals for our e-news NTEN Connect, transforming it from a chore we had to cross off the monthly to-do list to a blockbuster driver of traffic to our blog. And we managed to reinforce our values and culture while doing so.

Here’s how we did it.