Social Media

NTEN Community Series: Chicago

Join your local nonprofit community for NTEN Community Series: Chicago, a half-day conference featuring educational content. The event will feature a keynote speaker and panel, as well as four breakout sessions covering a range of topics. The event will be held at The Chicago Community Trust, followed by a Chicago 501 Tech Club sponsored Happy Hour.Register Now >>The workshop will feature one keynote and four breakout sessions. More details coming soon. Learn more »

Social Media Benchmarks for Smaller Organizations

Submitted by Holly on Thu, 05/17/2012 - 9:30am

When it comes to technology, it's often assumed that smaller organizations just don't have the resources to use the tools and services that larger nonprofits do. Fancy databases? Too expensive. Up-to-date computers on a working network? Not enough tech savvy staff to keep it going. While there are exceptions to the rule – and cloud services are helping make more of those exceptions – it's generally the case.

We see it year after year in our IT Staffing Survey – unless, as it turns out, you are talking about social media.

2012 Benchmarks Extra: Facebook

Join Ezra Billinkoff, Senior Consultant with M+R Strategic Services and Lindsey Twombly, Associate Director of Online Mobilization and Social Media for the Human Rights Campaign. We'll share key findings from M+R and NTEN's 2012 eNonprofit Benchmarks Extra: Facebook study, as well as case studies from individual nonprofits that are using social media best practices to identify, recruit, and engage supporters. What's more - you'll walk away with an understanding of how to define and measure success. Learn more »

Sharing Our Way toward Equality: Social Media and Gay Rights

Submitted by Brett on Tue, 05/15/2012 - 6:56am

By John Hoffman, Director of New Markets, ZeroDivide

Since the moment that President Obama stated that he supports same-sex marriage, there’s been a flurry of social media activity, both pro and con, on the issue. It’s obvious by now that social media has played a huge role in shaping Americans’ attitudes toward LGBT issues. But I would go a step further. Despite the unavoidable struggles and setbacks that lay ahead, the inherent qualities of social media make the passage of same-sex marriage and equal rights for LGBT individuals and families inevitable. Here’s why:

Google Got Binged! (and Other SEO Stories)

In the past year, Search Engine Optimization has been turned on its head by the Microsoft/Yahoo alliance. While Bing and Yahoo combined now command nearly a third of all web traffic in the U.S. and drive a significant volume of donors to nonprofit websites, many SEO specialists have fallen behind in their knowledge and missed the fact that a very different algorithm drives Bing’s rankings. Your optimization practices must take this new market into account - and we can help. Learn more »

How Content Curation Builds Staff Expertise and Reduces Information Overload

Content curation is the process of sifting through information on the web and organizing, filtering and making sense of it and sharing the very best content with your network. Rather than another potential recipe for information overload, content curation can actually be a method to tackle this problem.  Learn more »

The 2012 Nonprofit Social Networking Benchmarks Report

Submitted by Annaliese on Fri, 05/04/2012 - 9:41am

Released April 3, 2012: The 4th Annual "Nonprofit Social Networking Benchmarks Report." While you're welcome to scroll down to read some key findings, we recommend you click on over to download the complete report, right now. It's free!

> Download the 2012 Nonprofit Social Network Benchmark Report

More than 3,500 nonprofit professionals filled out this year's survey, conducted by NTEN, Common Knowledge, and Blackbaud, providing another year of valuable benchmarks about nonprofits' use of -- and success with -- social networking platforms.

The 2012 eNonprofit Benchmarks Study

Submitted by Annaliese on Fri, 05/04/2012 - 9:33am

You can now download the 2012 eNonprofit Benchmarks Study, released at the 2012 NTC by M+R and NTEN.

New this year and particularly interesting to us is what we learned from the study participants with mobile programs:

  • roughly a third had optimized their emails for display on smart phones
  • a third had not
  • the remaining third plan to optimize their emails within the coming year

That's just a taste of the insights you can get from this year's study.  You should download the  complete report. It's free!

2012 Nonprofit Social Networking Benchmark Report Part Two: Case Studies - A Closer Look at What's Working

Join us for this deeper dive into what NTEN, CommonKnowledge, and Blackbaud learned from our 4th annual Nonprofit Social Networking Benchmarks Report. We’ll share case studies about nonprofits using social networking for education, volunteering, support groups, individual giving, peer-to-peer fundraising, promoting events, base-building, GroupOn Campaigns, and other purposes. Learn more »

NTEN Community Series: Nonprofit Symposium, Digital & Social Media, Cincinnati

Nonprofits have a huge opportunity to harness social media, Internet marketing, and digital technologies to drive awareness, increase donations, build communities and connect with supporters, advocates, and volunteers. This event includes top-rated national speakers, exciting case studies and amazing networking for those in the nonprofit community. Learn more »