obama

Evaluating Your Email Marketing Efforts for Success!

Let’s face it, the proof of your email success is in the proverbial pudding.  But what should you track and what should you test so that you can continuously improve?  Join us again with the folks from Obama for America to learn what they tested and how they measured the ROI of their online campaigns.  Learn more »

OBAMA - 62262: Examining Obama Mobile and Unlocking the Secrets of Successful Mobile Advocacy

Interested in mobile advocacy for your organization? Are your directors telling you, “I want to do what Obama did!”  From the VP announcement to get out the vote, find out the fundamentals of team Obama’s efforts. By examining the success behind the President elect’s mobile campaign and revealing the keys behind it, nonprofits will learn how to unlock the power of mobile for advocacy. Learn more »