The power of social listening isn’t about just replying to one-off conversations. It’s about smart segmentation so you can send the right message today, and not in next month’s newsletter. Social listening comes from tracking relevant search terms on your people, so when they say “your campaign,” you say “here’s our call to action.”
Learn how to use social listening to deliver personalized content at scale for higher campaign conversions.
- What social listening is, and how it increases campaign conversions through personalized content
- How to segment real-time social chatter and use social listening as a CRM targeting tool
- Find out who is already talking about your campaign topic or your organization and engage the most influential people