Marketing/Communications

Real World Business Analytics In Action

Problem Statement

Nonprofit organizations need to take advantage of the data they have and can’t always invest in expensive tools. They need to tell compelling stories for taking action in real time. Doing that with the right approach without too much effort is important. Learn about best practices from real world stories.

Join this session to see how your organization can use historical, real-time and predictive data analytics and visualization. Learn about best practices to use your data to better serve your community and showcase your impact. Today’s reporting, analytics, and dashboarding tools make it possible to tell compelling stories using data from multiple sources easily and inexpensively based on past, present and future scenarios. We will cover topics including design of effective dashboards and choosing the right visuals to tell a great story. We will share two real world scenario stories with demos.

Learn how modern nonprofits are telling stories with their data without expensive tools or complicated data warehouses – spreadsheets are welcome. In this session, we will start with the presentation, followed by a real-world demo and then a short Q&A panel.

Sanjay Soni
Microsoft Corporation
Sr. Technical Product Marketing Manager
Sanjay Soni is a Sr. Technical Product Marketing Manager for Power BI + end to end business analytics in the Data and IOT Platform Marketing team at Microsoft. Passionate about experiences with end to end business analytics including BI, machine learning, DW, Big Data etc. An accomplished IT, sales and marketing professional with MS (MIS) and 20 years + experience in various roles including product marketing, evangelism, technical pre-sales, customer on-boarding, program management, consulting, training and team management.

Sam Chenkin
Tech Impact
Director of Consulting
Sam has spent his career making technology accessible to nonprofits. From IT security to machine learning he takes a no-nonsense and practical approach to helping nonprofits integrate technologies in ways that actually support their missions. A systems-based approach combined with technical knowledge provides nonprofits with fewer PowerPoints and more tangible results. Sam leads the Consulting group a Tech Impact, a non-profit technology service provider supporting hundreds of nonprofits a year. Just ask Sam if you want to get behind the marketing and understand what a specific technology might mean for your nonprofit.

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