Program

Digital Content – How to Organize Your Assets and Protect Yourself From Being Sued

Problem Statement

Feeling overwhelmed by the need to better organize and manage your growing content library.

Managing and organizing your digital content can be a hassle. Whether it’s logos, stock photos, donor submitted artwork and photos or internally produced content, keeping it all tidy and available to all organization departments can be a full-time job.

This panel will discuss best practices for how to organize the content and make it available to those who need to use it.We’ll explore software and other technology options being used by small to large nonprofits.And, we’ll discuss how to protect yourself from copyright infringement and avoid being sued.

Mason Cummings from The Wilderness Society will also provide a case study on how they keep thousands of assets organized and accessible.

Sue Anne Reed
The Engage Group
Project/Production Manager

Mason Cummings
The Wilderness Society - Colorado
Digital Content Producer
Mason joined The Wilderness Society as a digital content producer in July of 2014 after working as a communications specialist at the Golden Gate National Parks Conservancy. During that time, he managed digital content, produced multimedia pieces, and contributed to a robust image library. In his current position, Mason is the lead photographer/videographer for TWS and he also manages the organization's image and video library. Mason is now based in Durango, Colorado. He spends his free time backpacking and photographing landscapes around the West.

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