Email Marketing for Non-Profits

Problem Statement

How to increase donations, attendees at events and participation in your organization through the use of email marketing.

Session Description

Email marketing works.  It’s been shown to return $44.25 for every dollar spent. 
The Power of the Inbox: Tips and Tricks for Successful Email Marketing for your Non-Profit
What is the first impression you give when they see you in their email inbox? And when they see you there, what do they do?
This powerful seminar takes you step-by-step through the keys to effective email marketing:
  What it really is (and isn’t)
  What it can do for your non-profit
  And the five easy steps you must take to harness the power of the inbox!

  • o Grow a healthy list
  • o Create great content
  • o Customize a beautiful, mobile-friendly template that matches your brand
  • o How to get your emails opened
  • o Tracking your results

From revealing why regular email doesn’t work, to insider tips and techniques like automated list building tools and the design elements that work (and those that don’t!), this seminar will give you the keys to the most effective marketing you can do: email marketing. 

Audience

Small to Medium Organizations

Suggested Category

Marketing/Communications

Tags

Branding, Digital Storytelling, Email, Mobile, Social Media

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