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Mobile Phones in Fundraising Campaigns

Submitted by Bonnie on Thu, 05/03/2007 - 10:18am.

NTEN and MobileActive.org have released the third MobileActive Guide profiling strategies and civil society organizations using mobile phones to fundraise for their cause. The guide features case studies from around the world, strategies for using mobile phones in fundraising, and a how-to section for organizations considering using mobile phones to generate support for their work.

Download Strategy Guide #3.


MobileActive Strategy Guide #2

Submitted by admin on Mon, 03/19/2007 - 9:00pm.
Category Mobile

A joint project of NTEN, Green Media Toolshed, and MobileActive and funded by the Surdna Foundation.

Mobile phones have become a powerful emerging tool for participation in civil society. This five part series looks ways nonprofits have used mobile phones in their campaigns and the effective strategies deployed, and shares lessons learned.

MobileActive Guide #2 Released

NTEN and MobileActive.org are announcing the second MobileActive Guide, profiling strategies and civil society organizations using mobile phones in their work to make the world a better place. The second MobileActive Guide focuses on using mobile phones in issue advocacy. The guide features case studies from around the world, strategies for using mobile phones in advocacy work, and a how-to section for advocacy organizations considering using mobile phones to advance their causes.

Download the MobileActive Guide #2

Look for other guides in the Mobile Active Strategy Guide series that will focus on fundraising, using mobile phones in the Global South, and a step-by-step how-to guide for setting up a campaign in the United States.


Mobile Active Strategy Guide Series

Submitted by admin on Wed, 01/03/2007 - 7:28am.
Category Mobile

The first guide in this five part series examines how mobile phones are being used in electoral, voter registration, and election monitoring campaigns.

Internationally mobile phones have been used for systematic election monitoring in Macedonia and Kenya, among women voters in Saudi Arabia, and in a number of popular uprisings in the Ukraine and South Korea. In the 2004 U.S. election, almost 10,000 people started their voter registration process through a mobile campaign. This year the U.S. based group Mobile Voter aims to register 55,000 young people to vote via their cell phones.

While the use of mobile phones in elections and voter registration campaigns is still in an experimental stage, a lot has been learned about the characteristics of successful campaigns. In this guide we share these findings with you, along with case studies, and other information organizations can use to run their own mobile campaigns.

Download the guide (PDF).


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