Nonprofits have tremendous stories to tell. More and more, nonprofits recognize that they have compelling content to share with the world – their clients, their constituencies, policymakers and the general public. Increasingly, new technology tools and new uses for old technologies like traditional radio broadcasting are creating groundbreaking opportunities for nonprofits to speak out and be heard. Nonprofits are developing greater capacity to tell their stories; new technologies like pod-casting and streaming media give nonprofits a direct outlet to perform unlimited outreach efforts; and current opportunities to obtain new non-commercial FM radio licenses will provide many more nonprofits an opportunity to go on the air. This panel will explore ways that nonprofits can develop compelling audio content, as well as ways to deliver that content via new and old media alike.

Takeaways:

1. What is the current landscape of public radio: the challenges and opportunities; the tools available for maximizing impact and as-yet untapped technology resources?
2. Why does public radio matter now more than ever? For whom?
3. Where do you (and/or your constituents) fit/how can you get involved

Speaker List:

1. Chris Guerre
2. Jake Shapiro / Public Radio Exchange
3. Vince Stehle / Surdna Foundation
4. Jenny Toomey

Session Materials:

1. Full Power FM Radio – The Opportunity of a Generation handout