Resources by Topic: Budget, Communications

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Getting Intimate with Your Donors: Fundraising Trends of 2012

Submitted on Tue, 12/4/2012 - 1:08pm
As you wrap up another year of working toward your mission, here are a few things to add to your 2013 to-do lists.

New CMS Guide Available: Low Cost CMS Review from Idealware

Submitted by Annaliese on Mon, 11/12/2012 - 12:08pm

Idealware recently released an update to their "A Consumers Guide to Low Cost Nonprofit Content Management Systems," which you can download for free here.

It's a valuable resource for small and mid-sized organizations that are considering options for their CMS solution (for website content management). In addition to the detailed review of 11 systems -- including both proprietary and open source -- the report provides some helpful overview for approaching the CMS evaluation process in general, as well as some recommendations for making your selection process more focused and effective.

It's a large report -- 100+ pages! -- so you can be assured that it is not light on the details. It includes a summary comparison matrix for a quick reference, detailed product reviews, plus a directory of consultants that can help nonprofits select and/or implement solutions.

Looking at the comparison matrix at the front of the report, I was struck by a few things:

Product Spotlight: Social Network Fundraising: Facts, Myths, and Strategies that Work

Everyone keeps hearing about social networks Facebook, Twitter, and Linked-in- but how do they affect philanthropy? This webinar will focus on how non-profits use these tools and will also share key facts on how- or even if- social networks are affecting overall fundraising efforts. Learn more »

How to Make the Most of Google Grants and Free Ad Dollars Webinar

Did you know that Google gives out free advertising dollars to non-profit organizations? Did you also know that qualifying organizations could receive $10K or as much as $40K each month from Google to use for advertising and promoting their good cause? If you were not aware of these opportunities or Google Grants, then we want to share our experience and best practices for this generous program. We want to give non-profit organizations the tips of how to apply to Google Grants and how to qualify for the top level, $40K worth of free advertising spend every month. Our experts will review all the details to capitalize on the opportunities from Google Grants in our webinar, How to Make the Most of Google Grants & Free Ad Dollars, on Thursday April 19, 2012 at 2:00 p.m. ET. Online marketing experts, Diana Hand, Marketing Manager with GuideStar, and Lauren Kade, Junior Account Manager with Search Mojo, will review who is eligible for Google Grants, what you must know before applying and how to jump from the $10K to $40K per month spend levels. Google Grants are an excellent opportunity for non-profit organizations to use free advertising dollars from Google to promote their charity, to find new donors, pledges, donations and volunteers. This webinar will give you helpful information to make the most of Google Grants. This opportunity should not be missed! Learn more »

Free Webinar: How to Make the Most of Google Grants and Free Ad Dollars

 Did you know that Google gives out free advertising dollars to non-profit organizations? Did you also know that qualifying organizations could receive $10K or as much as $40K each month from Google to use for advertising and promoting their good cause? If you were not aware of these opportunities or Google Grants, then we want to share our experience and best practices for this generous program. We want to give non-profit organizations the tips of how to apply to Google Grants and how to qualify for the top level, $40K worth of free advertising spend every month. Our experts will review all the details to capitalize on the opportunities from Google Grants in our webinar, How to Make the Most of Google Grants & Free Ad Dollars, on Thursday February 16, 2012 at 2:00 p.m. ET. Learn more »