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Nonprofits & Data: Worth 1,000 Words - Visualizing Your Data
Infographics and other types of data visualizations are being used in exciting ways by nonprofits, so how do you go from a spreadsheet full of numbers to visuals that show that data? By visualizing data nonprofits are driving donations, increasing engagement with their issues and creating better-informed communities. We’ve all seen good examples of visualization, and some that are not as effective as we might like. This three-part series will walk you through understanding the strategy about what data to visualize, how to visualize it, and then putting those visualizations to good use internally and externally.
Thanks to the generous support of Google, we’re able to offer you this awesome series for free!
Webinars in this series will include:
June 7 - What Data to Visualize?
Your organization has lots of data, but what makes sense to visualize? What data is going to have the most impact? What are your goals - are you trying to increase awareness, motivate donations or other actions? We'll explore the many different types of data that your organization likely consumes and produces - from financial data to program data to issue research data. We'll learn how different types of data are, can, and should be used to support your organizational goals. This session will give you the solid grounding to help you think strategically about visualizing your data.
In this webinar, participants will:
- Learn the main types of data you should be paying attention to in your organization
- Understand strategies for making the best use of your organization’s data
- See examples from organizations making great use of different types of data
June 14 - How to Visualize Your Data
How do you move from a spreadsheet full of numbers to a gorgeous visual representation of your data? Once you know what your strategy is, how do you then follow an effective process and use the right tools? Getting to a visualization is often a multistep process of cleaning, preparing and adding context to data. We’ll cover examples of processes that nonprofits have followed in getting from A to B, as well as look at some of the tools that can help.
In this webinar, participants will:
- Learn about tools for cleaning and preparing data
- Understand how to add context to your data with other data sets
- Learn about exploring, presenting, and sharing data as charts, graphs, and maps
June 22 - Putting Your Visualizations to Work
Now that you have your data visualized, how can you put it to its best use? What are some the creative and effective ways organizations use visualizations, both internally and externally? We’ll touch on effective ways to use visualized data for fundraising, storytelling, awareness building and more. What are effective ways of sharing the fruits of your labor with your community and/or sector? Join us to hear about the variety of options for putting your data to work and some of the results organizations have realized in using data visualization.
In this webinar, participants will:
- See examples of how other nonprofits have used their visualizations
- Learn about targeting data for use in specific campaigns
- Discuss effective ways of distributing your visualization
About the Presenters
As Forum One's chief technology officer, Kurt leads the implementation of technology services to help clients increase their impact. He manages web development projects, identifies and cultivates new client opportunities, and guides the expansion of Forum One’s product line to better serve clients. He also advises senior executives about technology, trends, investment planning, and execution. Kurt is a frequent speaker and panelist at conferences on technology issues facing organizations.
Prior to joining Forum One in 2001, Kurt served as the acting CTO for the National Nonprofit Practice of Commerce One Global Services. He was also director of solutions and innovation at AppNet. A highlight was the six months he spent in Amsterdam helping the World Wide Fund for Nature build its global intranet.
Tamara Manik-Perlman and Jeremy Heffner of Azavea
Tamara Manik-Perlman is a geographer who leads Azavea’s Spatial Analysis team and manages web-based and mobile software development projects. Her responsibilities include user interface design, spatial database development, geospatial analysis and modeling, cartography, and technical writing and editing. She works regularly with non-profits as well as government and private organizations to identify objectives, define research questions, develop appropriate analytical methodologies and produce compelling visualizations.
Jeremy Heffner is a product manager and member of the marketing team at Azavea. His responsibilities include managing the firm's web presence, online marketing, and Salesforce CRM implementation as well as managing the product roadmap for HunchLab, Azavea's crime analysis product. Before joining Azavea, Jeremy worked in the nonprofit sector at NPower PA and the Clean Air Council.
Peter Drury is a seasoned nonprofit executive, strategist and fundraiser. He is currently Director of Development for A Child’s Right, an innovative international water relief enterprise, and teaches at the University of Washington (courses in Fundraising Management, Nonprofit Management, Leadership and Strategy). Peter is Past President of the Association of Fundraising Professionals (AFP) in Washington State. Additionally, he has served in board and advisory capacities with the Fred Hutchinson Cancer Research Center, Art With Heart, MultifaithWorks, EarthShare and the Northwest Girlchoir. Peter is creator of the “Beyond Cash” Fundraising Management Dashboard, and is particularly highly valued for bridging the Finance-Fundraising communication divide effectively.
Jake Garcia is a GIS web developer at the Foundation Center. As a geographer and programmer, Jake has worked on GIS projects for NASA, the U.S. Army, the City of New York, and Al Gore’s Climate Project. At the Foundation Center, he builds mapping applications, data visualizations, semantic analysis scripts, and application programming interfaces (APIs). In April 2011, he was the lead developer on a project that won the Large Organization award in the World Bank's "Apps for Development" contest. He received an MA in Geography from Hunter College and a BA in Political Science from Brown University.
Frank Barry, Blackbaud
Frank Barry, Director of digital marketing at Blackbaud and blogger at NetWits ThinkTank, helps non-profits use the Internet for digital communication, social media, and fundraising so they can focus changing the world. He’s worked with a diverse group of organizations including LIVESTRONG, United Methodist Church, American Heart Association, Big Brothers Big Sisters, ChildFund Int’l, InTouch Ministries, Heifer Int'l, University of Notre Dame and University of Richmond. Along with writing for industry publications like Mashable and Social Media Today, Frank facilitates discussions, presents solo sessions and organizes panels for industry conferences such as NTC, SXSW, BBCon and numerous others. When he’s out and about he enjoys talking to interesting people about how they are changing the world – check out his interviews.