Event Details

Nonprofits have learned that pots of gold aren't always at the end of the online community rainbow. While they're not a panacea, you can still find treasures and create value, however, with vibrant, active online communities.

Looking beyond the hype that surrounds social media, location-based services, and mobile, we'll show you the techniques that can integrate these important tools with a more traditional online program to create and sustain high-value relationships with supporters. By examining case studies from nonprofit, cause marketing, and political organizations, you'll learn how to craft a program around the core values that can activate and engage any supporter base – with the simple tools you already have or by implementing the latest technology.

> Get the Recording!

Session Takeaways:

1. How and when to integrate social media, location-based services, and mobile into your online presence.
2. Learn from case studies how to create an engaging online program by building great relationships with supporters.
3. Learn the best tools for the job.

About the Presenter

Jascha Franklin-Hodge

Jascha brings more than a decade's experience in software development in the corporate, nonprofit, and political spheres to his role as BSD's Chief Technology Officer. He manages the company's technology staff and operations out of BSD's technology center near downtown Boston, including our infrastructure, the maintenance and enhancement of the BSD Online Tools, and our technology client services.

For Governor Howard Dean's groundbreaking 2004 presidential campaign, Jascha led the technology team responsible for scaling, securing, and maintaining a high-visibility, high-traffic website, which received praise from both the political and tech communities for its usability, reliability, and depth of functionality. Jascha studied computer science at MIT, and lives in Boston.

Event Materials

Session Slides: Download