The New and Improved Google Analytics: An Insider’s Look at How the Changes Can Help Your Organization

Cost: Free for Everyone!
05/13/2011 11:00 am
05/13/2011 12:30 pm
US/Pacific



Google Analytics just upgraded with some important features that will show you where your website visitors are clicking and engaging with your content.  


Google Analytics Certified Consultant (and NTEN member) LunaMetrics will review the new version of Google Analytics – which should be available to the majority of users by the time of this event. They'll discuss how to get up to speed quickly and walk you through some of the new features, such as:

  • Overall changes - especially, the strong emphasis on dimensions in the new GA
  • Event-based goals
  • The capability to plot rows
  • Dashboards with improved customizability
  • Really custom reports
  • Improved (and easier) reporting capability with better secondary dimensions and better report search
  • ... and, even though it is in limited beta and most users will not have access, we’ll give you a preview of the new multi-channel funnels

About the Presenter

Michael Harrison is a web analyst working with Google Analytics and Google Website Optimizer at LunaMetrics. Michael has been working in web development since 1999 and with Google Analytics since 2005. During the day, Michael installs, configures and analyzes data from a wide variety of online measurement tools. He doesn't just teach this stuff; he lives it.

If you're interested in this event, you may also want to take a look at:

ReadyTalk

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